$AAPL

AAPL hit a record high, rising in a more controlled, stepwise way than Palantir and more safely than the crazier Nasdaq/memory names, having spent nothing on CapEx. But NVDA-style breakouts have failed in this overheated market, so play defensively; a consolidation around 330 is possible.

“Brian Shannon on TraderTV Live 10/13/26”
Brian ShannonPublished Oct 13 · 3 passages

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We had Apple too. So I'm going to name two names that are at record highs . And it's Apple again. And Apple is slightly more controlled than what we saw with Palantir. This has been a sort of stepwise rise, hasn't it?

I think you might be looking for a consolidation area here around 330. I do n't know if you buy new products, but they released several new products today. We looked at it. We were early birds.

It actually went straight against us until we found a bottom and could bring it back up . That was a very risky transaction, quite irresponsible to hold onto it like that. But anyway, Apple has reached a number of those highlights. This is a name, a huge cash position.

Apple is a different story, because they didn't put all that money into CapEx. It is clearly more of a consumer stock than a corporate stock, like some other stocks in the memory sector.

Apple, for example, ranks high here. We have already discussed that it might be a better, safer investment than some of those crazier Nasdaq stocks . While the Nasdaq and some of those memory stocks are falling, Apple seems to be rising. Is that connection correct?

As you already indicated, Apple reached a new high today . But, you know, the previous new highlight was here. It briefly surpassed this high point. Now we have this new high and the stock has just risen from 330 to 348.

So not a huge percentage movement, but it reminds me of the conversation we had recently about Nvidia and the failed attempts we saw there during these breakouts. It broke out here, here , here, and then again, you know, half an hour ago here.

And each of those breakouts led to a fairly sharp, rapid, and severe decline. So, when you have a market that is overheated, a stock, a market in general, as soon as it is overheated like it is now, and they break out, you have to play defensively.

Playing offensively was when the buyers took control. Okay, let's make sure we protect what we have.

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Brian Shannon has 3 calls on this stock; only the adjacent ones are shown.

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