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$ABNB

$ABNB · The Intrinsic Value Podcast · 2026-11-01

AI 摘要 · The Intrinsic Value Podcast

ABNB 仍是长期持仓,投资逻辑依然成立:2024-25 年的增长放缓已在 2026 年前两个季度转为 18% 和 17% 的营收增长,全年指引为至少十几个百分点(mid-teens),总预订额是最大的正面惊喜。抽成率接近 13%,赞助房源广告推迟,营业利润率从 2024 年的 23% 降至去年的约 21%,但内在价值大致不变,约为每股 150 美元;股价处于 150 多美元的中高位,价格已属合理甚至偏优,说话者认为长期没有卖出理由。

看涨他说的是几年内
《Airbnb (ABNB) The Business Outgrew Its Peak, the Stock Hasn't》
The Intrinsic Value Podcast发布 2026-11-01 · 166 段内容
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166 段内容
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疫情期间,Airbnb 为了节省现金,砍掉了绝大部分广告支出。大多数企业在这种情况下会眼睁睁看着客户凭空消失。但 Airbnb 几乎没受什么影响,大约每 10 个访客中仍有 9 个继续使用它的服务。

正是这种优势,帮助这家专门帮人找地方过夜、自己却连一张床都不拥有的公司,成为我们内在价值组合中的第二大持仓。

During the pandemic, Airbnb shut off the vast majority of its advertising spend to save cash. Most businesses would have watched their customers vanish into thin air. Instead, Airbnb barely even noticed with about nine out of 10 visitors continuing to use their service anyways.

That's the kind of advantage that helped turn this company, which specializes in helping people find a place to sleep each night while not owning a single bed, into our second largest position in our intrinsic value portfolio.

但最近,增长已经降温,现金流几乎没什么变化,而且市场上似乎出现了一个新的威胁——想要成为帮你规划下一次度假默认选择的 AI 智能体。那么,Airbnb 的放缓是投资逻辑出现的第一道裂缝,还是这家企业只是在为下一阶段的增长做准备?这就是我们今天要弄清楚的问题。

But lately, growth has cooled off and cash flow had barely budged and a new threat had seemed to be released into the market with AI agents that want to be the default for helping you plan your next vacation.

So, is Airbnb slow down the first crack in the thesis or is it just a business preparing itself for the next phase of growth? That's what we'll find out today.

今天我们要重新审视一家企业——Airbnb。Airbnb 让我很感兴趣,因为除了我偶尔因工作入住的那几家酒店之外,它很可能是我使用最多的替代住宿服务。我知道很多人有过好坏参半的体验,但到目前为止,我的体验基本上一直相当不错。

所以我很期待终于能深入研究这家企业,更好地理解它的内部运作。

Today, we're going to be revisiting a business, Airbnb. So, Airbnb interests me a lot because aside from the odd hotels that I do stay in, mostly for work, it's probably my most used alternative accommodation service.

So, I know many people have had kind of a mixture of good and bad experiences, but mine thus far have basically always been quite good. So, I'm pretty excited here to finally get my hands onto this business and just better understand its inner workings.

我上一次住 Airbnb 是在今年 5 月。我和妻子、儿子一起去了俄勒冈州的 Otter Rock,庆祝我的 40 岁生日,这意味着我正式到了这样一个年纪:厨房储备齐全和水压充足成了我度假的亮点。

虽然我对俄勒冈海岸最好的描述大概是“不列颠哥伦比亚省混搭夏威夷”,这是个很棒的组合,但我们实际住的那栋房子也毫不逊色。我们步行不到 5 分钟就能到两片美丽的海滩。虽然我们刚到海滩就遇上了一场倾盆大雨,但我们准备得很充分,因为我儿子穿了一整套雨衣。

而那间 Airbnb 非常棒,空间宽敞,采光很好,视野极佳,我们想要的设施一应俱全。唯一的问题是烘干机一度打不开,房东立刻过来帮我们修好了。所以他们绝对从我们这里拿到了五星好评。

So, the last time that I stayed at an Airbnb was in May of this year. I ended up going with my wife and son to celebrate my 40th birthday in Otter Rock, Oregon, which means I've officially reached the age where a well stocked kitchen and good water pressure are the highlights of my vacation.

And even though my best explanation of the Oregon coast is kind of British Columbia mixed with Hawaii, which is an incredible mix, the house that we actually got to stay in was no slouch either.

We were less than a 5-minute walk from two beautiful beaches. And even though we got caught in a torrential downpour at the beach when we first got there, we were very well prepared as my son had his full rain suit on.

But the Airbnb was incredibly nice. It was spacious. It had great lighting. It had a great view. And it had all the amenities that we could possibly want. The only issue was that the dryer wouldn't open at one point, and the host immediately came over to fix it for us.

So, they definitely got a fivestar rating from us.

是啊,我得去一趟俄勒冈。听起来绝对很美,像是一次非常温馨的家庭体验。那么,祝你 40 岁生日快乐,Kyle。或者说是迟到的 40 岁生日祝福。不过,是啊,

Yeah, I got to get out to Oregon. It sounds sounds absolutely beautiful and like a really wholesome family experience. So, yeah, happy 40th to you, Kyle. Or belated 40th. But uh yeah,

Airbnb 的另一个重要里程碑是今年夏天的世界杯,仅这一项赛事就有 15 万套新房源在 Airbnb 上线,房东们赚了数亿美元,而来自 196 个国家的客人来到了北美 16 个不同的主办城市。

another big milestone for Airbnb was the World Cup this past summer with 150,000 new homes being listed on Airbnb for that alone and hosts earned hundreds of millions of dollars while guests from 196 countries came to the 16 different host cities across North America.

所以我依然认为 Airbnb 面前还有很长的增长跑道。随着全世界出行越来越多,替代住宿——也就是除传统酒店之外你住的任何地方——在预订中所占的比例越来越大,并从酒店手中夺取市场份额。

So, I continue to see Airbnb as having a long runway ahead of it. As the world travels more and more and as alternative accommodations, which is really just anywhere you stay besides a traditional hotel, makes up a greater percentage of bookings and takes market share from hotels.

所以,从可以带宠物、到能和家人朋友共享一个空间这些灵活性来看,我觉得 Airbnb 就是我现在所有休闲旅行中的首选。但你知道,我肯定有偏见,因为说这话的人可是真的收到过朋友送的 Airbnb 礼品卡作为结婚礼物——顺便说一句,我得说这真是送人的绝佳礼物。

而且就在我们开始录制之前,我们还订了拉斯维加斯 Sphere 一场演唱会的票,并在离那儿几分钟路程的地方订了一间 Airbnb 去看演出。所以,我不会说自己是超级用户,因为我不觉得自己旅行很多,但我的大部分旅行确实都是通过 Airbnb 完成的。

重点是,除非我可能是去纽约出差,否则找 Airbnb 真的是我住宿的默认选择。而且你知道,相比 Airbnb 上能找到的那些真正独特的体验——让你感觉自己真正住在一个社区里、感受那里的生活,而不只是在一座城市最商业化的区域里占用大型连锁酒店的一张床——酒店对我来说就是太千篇一律、太闷了。

And so in terms of flexibility with pets to having a shared space with family or friends in one place, I just find Airbnbs to be my preferred option for really all of my discretionary travel at this point.

But you know, I definitely have my biases because I say this as someone who literally received an Airbnb gift card as a wedding gift from friends, which by the way, I should say is an excellent gift to give somebody.

And actually just before we hopped on here, we booked some tickets for a concert at the Sphere in Las Vegas and we booked an Airbnb just a couple minutes from there to go to the show.

So yeah, I wouldn't say I'm a super user cuz I don't feel like I travel a ton, but majority of my travel definitely goes through Airbnb. And point being, unless I'm traveling to maybe New York for work, finding an Airbnb is really my default choice for accommodations.

And you know, hotels just feel so generic and stuffy to me compared with the really unique experiences you can find on an Airbnb that let you feel like you're truly staying in a community and getting a feel for life there rather than simply occupying a bed at a major hotel chain in the most commercialized district of the city.

是啊,我想我跟你看法一致。但我觉得我主要的质疑,也许也是我们今天会重点讨论的,就是这家公司的增长到底发生了什么。一年对于评估一家企业来说显然是很短的时间,一年之内企业身上什么都可能发生,暂时的逆风也不一定意味着投资逻辑就破了。

但当我比较 Airbnb 自 2024 财年以来的增长指标时,数字表明情况确实放缓了不少。

Yeah, I think I'm right with you there. But I think my main push back and maybe something that we'll be going over a lot today is what exactly has happened to the company's growth.

So a year is obviously a pretty short time to evaluate a business and really anything can happen to a business over the course of a year and temporary headwinds doesn't necessarily mean that a thesis is broken.

But when I compare you know Airbnb's growth metrics since the fiscal 2024 the numbers suggest that things have actually slowed pretty considerably.

所以如果回到 Airbnb 上市的时候,它们的增长率其实一直非常出色,营收的复合增长率是 19%。经营现金流的复合增长更快,达到 39%。你知道,这就是经营杠杆在起作用。想想 Visa。

一旦支付网络建好,多处理一笔刷卡对 Visa 来说几乎不花什么成本。于是几乎每一笔额外交易都会落到利润里。Airbnb 的运作方式很相似。App、搜索引擎、评价系统都已经建好了。

所以每多一笔预订,都能以非常非常低的成本带来大量收入。

So if we go back to Airbnb's IPO their growth rates have actually been fantastic right revenue has compounded 19%. Cash from operations have compounded even faster at 39%. And you know that's really operating leverage at work.

Think of Visa. Once the payment network is built, handling one more swipe costs Visa almost nothing. So almost every other transaction then drops to the bottom line. An Airbnb works a lot in the same way.

The app, the search engine, the review system, they're already built out. So each extra booking adds a lot of revenue at a very very low cost.

我看 2024 年至今的数字时发现的问题是,营收只增长了 9%,而经营现金流大幅放缓到接近 4%。这种放缓让我有点担心。所以我很期待和你 Sean 一起深入探讨,弄清楚为什么会这样,以及这是不是我们应该担心的事,因为这显然是内在价值组合中的一只持仓。

The problem that I'm seeing when I look at the numbers from 2024 until now is revenue is just growing at 9% while cash from operations has drastically slowed to nearly 4%. Now that kind of slowdown kind of scares me.

So I'm excited to dive more into this with you Sean and figure out why this has happened and if it's something that we should be worried about or not as this is obviously a position inside of the intrinsic value portfolio.

是啊,完全同意。在进入我最初对 Airbnb 的投资逻辑之前,我觉得值得给那些可能不太熟悉这家公司的听众简单介绍一下它的商业模式。你知道,对于真正感兴趣的人,回去听我最初那期讲这家公司的节目还是值得的,但这里先给大家一个快速梳理。

Airbnb 的核心是我们所说的双边市场。一边是房东,他们是这个网络上的房源供给方。这可以是我这样的房主,也可以是任何只有一间空卧室可以出租的人。当然,也可以是拥有小木屋或度假屋、一年只用几周的人,甚至是拥有几十套自己房源并挂牌出租的专业房产管理者。

这个市场的另一边是用户,也就是带来需求的房客,他们在找地方住。所以他们通常愿意花不少钱,住进一个本来可能空着的空间。Airbnb 商业模式的好处在于,他们不必操心房屋所有权相关的成本。

对吧?Airbnb 拥有的是店面、搜索引擎、支付、评价,而且可能最重要的是房东与房客之间的信任,但他们并不是靠买下房子来作为所提供房源的库存基础。

Yeah, absolutely. And before we get into my original thesis on Airbnb, I think it's probably worth giving our listeners who might not be as familiar with the company, sort of just a basic primer on the business model.

You know, it's still worth, I think, going back to listen to my initial episode on the company for folks who are really interested, but just to kind of give you a quick breakdown.

At its core, Airbnb is what we call a two-sided marketplace. And so on one side, you have the hosts. They're the suppliers of housing on the network. And this could be me as a homeowner or anyone with nothing more than just a spare bedroom to list.

Or it can of course be someone who owns a cabin or vacation home that they only use a few weeks of the year or even a professional property manager that has dozens of their own units that they're listing.

And so on the other side of this marketplace are the users or the guests who bring the demand and they're looking for somewhere to stay. And so they're willing to pay really good money typically to stay in a space that might otherwise be vacant.

And what's so good about Airbnb's business model is that they don't have to worry about the costs associated with home ownership. Right? Airbnb owns the storefront, the search engine, the payments, the reviews, and probably most importantly, the trust between hosts and guests, but it's not like they're buying up homes as the basis for the inventory that they offer.

而且,就像 Uber 不拥有任何一辆车一样。>> 是啊,这是一门非常非常简单的生意。你知道,Airbnb 已经把服务更多地扩展到这类体验上,我知道这是你在最初的投资逻辑里提到过的。

让用户能围绕他们住宿的地点预订这些活动,对这门生意来说是个相当大的利好。所以这对核心业务来说也是一个非常非常好的加分项。

And uh just like how Uber doesn't own any cars. >> Yeah, it's a really really simple business. You know, Airbnb has expanded its services more towards these kind of experiences, which I know that was something that you were touching on in your initial thesis.

So allowing users to kind of book these activities based around the locations that they're staying in has been quite a big bo for the business. So that's a really really nice bonus for the core business as well.

但听众真正会关注的数字,大概率是总预订额。总预订额是指在 Airbnb 上预订的所有项目的总金额,包括每晚房价、清洁费、税费以及 Airbnb 自己的服务费。仅 2026 年第二季度,总预订额就超过 270 亿美元。

而且自 Sean 第一次推介以来,平均每晚房价已经上涨了约 20 美元。但总预订额并不是 Airbnb 的收入。这就像我们之前看 Domino's 及其系统销售额一样,那显然是流经 Domino's 全球整个体系的销售额,但其中很大一部分收入其实并不属于 Domino's,他们只是从中抽成。

而在 Airbnb 这里,他们抽到的分成非常非常可观。

But the numbers that listeners would really focus on is probably the gross booking value. So gross booking value is the total dollar value of everything that's booked on Airbnb.

That includes things like the nightly rate, cleaning fees, taxes, and Airbnb's own service fees. So in the second quarter of 2026 alone, gross booking value was over $27 billion.

And the average nightly rate has gone up about $20 since Sean's first pitch. But gross booking value is not Airbnb's revenue. It's like when we looked at Domino's and their system sales.

It's obviously the sales that kind of flow through the entirety of Domino's around the world. But obviously a large percentage of that revenue doesn't actually belong to Domino's.

They just get a cut of it. And with Airbnb they get a really really nice cut.

确实如此。Airbnb 有四年的时间同时运行两种收费模式。在拆分收费模式下,房东支付约 3% 的预订小计,房客在此基础上再支付约 14% 的服务费。而在仅向房东收费的模式下,房东支付全部费用,约为 15.5%,房客则看到一个清晰的价格。

使用物业管理软件的房东在 2025 年底被转到了这种仅向房东收费的模式。然后今年秋天,Airbnb 正在完成这一转换:截至 9 月 15 日,欧洲以外的每位房东现在都采用单一的 15.12% 费率,欧洲房东则在 10 月 13 日前完成转换。因此,单独向房客收取的服务费基本上要取消了。

>> They do. And you know for four years Airbnb ran two fee models. So under the split fee the host paid about 3% of the booking subtotal and the guest paid a service fee of roughly 14% on top of that.

And then under the host only fee, the host paid the whole thing about 15 and a. 5% and then the guests saw one clear price and hosts using property management software were moved to this hostonly fee model in late 2025.

And then this fall Airbnb is finishing that switch with as of September 15th. Every host outside of Europe is now on the single 15 12% fee with European hosts moving over by October 13th.

So the separate guest service fee is essentially going away.

综合来看,Airbnb 的抽成率,也就是其收入占其所促成总预订额的比例,一直维持在约 13% 左右。所以,如果你周末花 1000 美元租一栋不错的豪华房子,Airbnb 会从中留下约 130 美元作为收入,其余的钱则归房东和用于交税。是的。

And across all of this, Airbnb's take rate, meaning their revenue as a share of the gross booking value that they facilitate, has held around at about 13%. So if you rent a nice luxury house for the weekend for a,000 bucks, Airbnb is going to keep about $130 of that as revenue with the rest of that money going toward the hosts and to taxes. Yeah.

这正是 Airbnb 的美妙之处。一笔 1000 美元的预订能赚到 130 美元,既不用买床,也不用动一根手指去打扫任何东西。我认为这是一个相当不错的商业模式。不妨想一想,一家连锁酒店要赚到这样的钱得做些什么。

他们必须拥有房产,或者必须从别人那里租下来。他们得有迎宾员工,得有清洁员工,得支付所有清洁用品的费用,还要处理水电、电梯以及所有这些麻烦事。此外,当房间空置时,无论酒店入住率是 100%、50% 还是 25%,他们仍然得付工资让员工上班。

而在 Airbnb 上,所有这些都由房东自行处理,与 Airbnb 分开。这意味着 Airbnb 是一家相当轻资本的生意。Airbnb 运营几乎不需要什么资本,资本开支仅占收入的 27%。

And that's really the beauty of Airbnb right there. You know, $130 made on a $1,000 booking without buying a bed or lifting a pinky to clean anything. I think that's a pretty good business model.

And just for a second, just think about what a hotel chain has to do to earn that kind of money. They have to own the property or they have to lease it from someone else. They have to have a welcome staff.

They need to have a cleaning staff. They need to pay for all of the cleaning supplies and deal with the utilities and elevators and all that fun stuff. Additionally, when a room is vacant, they still have to pay their staff to work whether the hotel's at 100% capacity, 50% capacity, 25% capacity.

So on Airbnb, the hosts take care of all those separately from Airbnb. And that means that Airbnb is a pretty capital-like business. So Airbnb barely takes any capital to run with capex making just 27% of the revenue.

既然他们在资本开支上几乎不花钱,那他们的大部分支出又来自哪里呢?他们有几个大的支出项。有支付处理、客户支持,还有像 AirCover 这样的信任与安全项目。AirCover 的作用是保护房客和房东,某种程度上起到保险保障的作用。

然后他们还得付钱给工程师来开发和维护他们的应用。此外,他们还得花一定数量的钱来获取客户,尤其是在他们向美国以外的新市场深入推进的时候。

Now with them spending hardly anything on capex though, where are the bulk of their expenses coming from? >> So they have a few big buckets. You've got payment processing, customer support, and then these trust and safety programs like air cover.

And so what air cover does is it helps protects the guests in host sort of acting as an insurance coverage. And then they have to pay their engineers as well to build their app and maintain it.

And then they also have to spend a certain amount of money on acquiring customers, especially as they push deeper into new markets beyond the US.

我得说,我很喜欢电视上的 Airbnb 广告。也许是因为我是股东,有自己的偏见。我总是很期待看到它们。它们看起来就是做得非常精美。Airbnb 的设计和营销团队非常出色。所以,是的,我认为营销确实是他们一个很有意思的差异化领域。

And I just have to say I love the Airbnb commercials on TV. And maybe it's because I'm I'm a shareholder and I have my own biases. I'm always excited to see them. They just look so beautifully done.

It's such a great uh design and marketing team at Airbnb. And so yeah, I think marketing is really an interesting area of differentiation for them.

除了广告质量之外,有意思的是,在新冠疫情期间,他们关掉了大部分效果营销以节省现金。结果他们实际上仍然有大约 90% 的总流量回流。也就是说,他们目前仍有约 90% 的客户直接来自他们的平台或通过非付费渠道而来。

这对他们来说是一个很大的竞争优势,相比之下,像 Booking.com 这样的公司据报道每年在广告上花费大约 50 亿到 70 亿美元,主要是在 Google 上买点击量导流到自己的网站,而且他们在付费营销获取客户上的支出占收入的比例要高得多。

Beyond the quality of the ads, what's interesting is that during co they shut off most of their performance marketing to save cash. And so they actually still had roughly 90% of their total traffic return.

So they still get about 90% of current customers coming directly from their platform or through unpaid channels. And this is really a big competitive advantage for them versus a company like Booking.com which reportedly spends somewhere around 5 to7 billion dollars per year on advertising you know namely on Google to get clicks to their website. and they're spending a much higher percentage of their revenues on acquiring customers through paid marketing.

是的。Sean,我想我同意你关于 Airbnb 广告的看法。它们就是做得极其出色。我觉得单就整体设计服务而言,Airbnb 就是有这个本事。如果你把它和一些竞争对手比较,很难说他们的竞争对手在这方面做得更好。

也很难说清 Airbnb 为什么有这个本事,但他们就是有。我认为这确实是一个真正的竞争优势。

>> Yeah. And Sean, I think I would echo your points on Airbnb's advertisements. They're they're just incredibly done. I think as just a general design services, just Airbnb, they just have it.

And if you compare it with some of their competitors, it's really hard to say that their competitors are doing a better job of it. And it's hard to say why Airbnb has it, but they just do. And I think it is a true competitive advantage.

回到刚才那一点,也就是 Airbnb 相比一些竞争对手,只需把收入中多么小的比例用于支出。2025 年,他们在营销费用上只花了收入的约 15%,这显然非常非常低,相比之下 Booking.com 约为三分之一,Expedia 约为一半。

所以我认为这让他们能够以低得多的成本获取客户,然后他们可以把钱花在别处,比如让他们的应用变得越来越精美。

So getting back to that point there just on how little percentage of revenue Airbnb has to spend compared to some of its competitors. So in 2025 they just spend about 15th of their revenue on marketing expenses which is obviously very very low compared to you know a third for Booking. com and about half for Expedia.

So I think that gives them the ability to acquire customers for a much cheaper price and then they can just spend money elsewhere such as you know making their app more and more beautiful.

所以我觉得我真的很能体会到,撇开广告不谈,单说 Airbnb 平台本身有多好。如果你去 airbnb.com 或者用他们的应用,我的意思是,如果你把它和 Booking.com 或 Expedia 比较,它们看起来几乎一模一样。

我的意思是,如果把品牌标识或颜色去掉,把两者都给我看,我大概都分不出哪个是哪个。而 Airbnb 就很明显,当你在 Airbnb 应用上时,它就是看起来非常好看。而且他们在解释自己在做什么方面做得非常非常好。

我不是股东,我只是作为一个客户来说。我就是觉得 Airbnb 有一个非常非常好的产品。

And so I think I can really appreciate how nice, you know, outside of advertisements, just the Airbnb platform, if you go to airbnb. com or if you use their app, and I mean, if you compare it with Booking.com or Expedia, they look pretty much the exact same.

I mean, if you took out some of the branding or the colors and you showed them both to me, I probably wouldn't know which one has a difference. Whereas Airbnb, it's very clear that when you're on the Airbnb app, it just it looks really good.

And they do a very, very good job of explaining what they're doing. And I'm not a shareholder, but I'm just coming as a customer. I just think that Airbnb has a very, very good product.

现在,Airbnb 还有另一个我觉得值得在这里讨论的有趣之处,那就是它拥有浮存金,这对一家不在保险行业的公司来说有点令人意外。我不会把它说成是伯克希尔那种价值数十亿、上百亿美元的保险浮存金。

如果用巴菲特式的参照,它可能更接近他早期对 Blue Chip Stamps 的投资。Blue Chip Stamps 运营的是一种早期版本的客户忠诚度计划:零售商先购买这些实体的交易印花,然后根据购物者消费的金额发放给他们。

购物者收集这些印花,贴进册子里,之后可以从商品目录中兑换商品。但巴菲特真正喜欢这里的一点是,印花的销售与兑换之间存在时间差。更妙的是,许多印花要么丢失了,要么从未被兑换。这个时间差为 Blue Chip 提供了非常不错的浮存金,可以用来投资,把资产负债表上的现金变成无息现金,再拿去投资,获得越来越高的回报。

回到 Airbnb,当有人购买像 Sean 收到的婚礼礼物那样的礼品卡时,Airbnb 会预先拿到这笔现金,但礼品卡要到之后才会被兑换。或者当房客在规划旅行时,他们可能会提前几个月付款。

这意味着这些现金可以被投资到短期债券之类的东西上。我们稍后会更多地谈到这一点,但这部分利息收入最近有所波动,不过它仍然为 Airbnb 带来数亿美元的收入。所以这相当有意义。不过我把这部分业务视为真正的额外奖励,它不是核心的收入来源。

Now, there's another interesting part of Airbnb that I think is worth discussing here, and that's that it has a float, which is kind of surprising for a business that's not in insurance.

So, I'm not going to try and make it out like this is Bergkshire's insurance float worth billions and billions of dollars. So, if we're using a Buffett style reference, it's probably closer to one of his more historical investments in blue chip stamps.

So, Blue Chip stamps operated as kind of an early version of a customer loyalty program where a retailer would purchase these physical trading stamps up front and then they would hand them out to shoppers based on how much money they spent.

Shoppers would then collect those stamps, put them in books, and they could later redeem them for merchandise from a catalog. But there was a catch that Buffett really liked here, and that was that there was a lag time between the sales of the stamps and then when they were redeemed.

And to make things even better, many stamps were either just lost or never redeemed. And that lag provided Blue Chip with this really nice float that it could then be used to invest, turning that cash on the balance sheet into interest- free cash that they could then invest and make a higher and higher return from.

Now, circling back to Airbnb, when someone buys something like that gift card that Sean got for his wedding present, Airbnb gets that cash upfront, but the gift card won't be redeemed until a later date.

Or when a guest is maybe planning a trip, they might pay months in advance. That means the cash can then be invested into things like short-term bonds. And we'll touch more on this a little bit later, but that interest income has fluctuated a bit lately, but it is still producing hundreds of millions of dollars worth of income for Airbnb.

So, it's pretty meaningful. And I do treat that part of the business though as really being as bonus. It's not a core revenue generator.

所以,核心业务其实仍然主要归结于他们的房源,其次才是他们能够提供的体验。2025年5月,在我最初推介这家公司之后,他们实际上重新推出了体验业务,并新增了一项叫服务的东西,基本上让你可以在应用内完成从预订私人厨师到按摩,甚至摄影师等各种事情。

而截至上个季度,他们新增了1000项体验,使可供预订的体验供给同比增长超过80%。是的,这相当令人印象深刻。

And so, the core business still really comes down to their homes and to a lesser extent the experiences that they're able to offer. So in May 2025, after my initial pitch of the company, they actually relaunched experiences and added something called services, which basically allows you to do everything from, you know, booking a private chef to a massage or even photographer right inside the app.

And as of this last quarter, they added 1,000 new experiences, which increased the supply of experiences available to book by over 80% year-over-year. Yeah, it's pretty impressive.

我认为,归根结底,Airbnb 有点像旅游业的收费站。他们在这里充当房东和房客之间的中介。他们仍然有大约13%的抽成率。而且因为 Airbnb 这个品牌,他们不需要在营销上花那么多钱,因为用户会默认使用他们的应用而不是竞争对手的,Sean 和我本人也是如此。

我知道我个人更喜欢 Airbnb 的应用,而不是 booking.com 或 Expedia。如果我想预订替代住宿,我会立刻默认使用 Airbnb,而不是那两家竞争对手,因为这款应用提供的体验要好得多。

所以,既然 Airbnb 不必在广告上花那么多钱,他们就可以把钱花在别处。这让他们能够继续改进服务、扩大网络,然后获得投资者似乎很喜欢的那些不可思议的网络效应。此外,由于他们的商业模式,他们还能获得大量预付款,可以短期投资,但仍然能产生一些收入。

当然,这可能不如核心业务那么重要,但这是一个不错的小补充。

And I think just to boil all this down, Airbnb is kind of a toll booth on travel. You know, they kind of act here as an intermediary between the hosts and the guests. And they have that take rate again of about 13%.

And because of the Airbnb brand, they don't need to just spend that much money on marketing simply because users will default to using their app over competitors, Sean and myself included.

And I know I personally prefer Airbnb's app to booking.com or Expedia. And if I wanted to book an alternative accommodation, I'm going to instantly default to using Airbnb over either of those two competitors simply because the app just offers a much better experience.

So since Airbnb doesn't have to spend so much money on advertising, they then get to spend that money elsewhere. This allows them to continue improving their service, growing their network, and then just getting those incredible network benefits that investors seem to love.

Now, on top of that, because of their business model, they also get a lot of these prepayment which they can invest for a short duration, but you know, still produce some income.

Maybe it's not as meaningful, of course, as the core business, but it's a nice little addition.

所以,我想现在我们对 Airbnb 的商业模式都已经了解清楚了。那么,Sean,我们来看看你最初的论点表现如何。>> 是的。是的。我很乐意稍微深入谈谈。我要说的是,到目前为止,这只股票显然为我们带来了相当不错的回报。

而且,正如你提到的,Airbnb 是我们内在价值投资组合中的第二大持仓。主要原因是,我们之前已经把它做成了一个相当大的持仓,然后自那以来它上涨了超过我们平均成本基础的33%。但正如我们所知,在投资中,一只股票表现好或不好,并不总是意味着业务表现好或不好,或者至少内在价值完美地映射到了股价上。

So, you know, I think now we're kind of all up to speed on Airbnb's business model. So, let's see how your original thesis held up, Sean. >> Yeah. Yeah. Happy to dive into that a little bit.

I I will say that so far the stock has clearly worked out pretty well for us. And, you know, Airbnb, as you mentioned, is the second largest position in our intrinsic value portfolio.

And the main reason for that is we already had made it a pretty big holding. and then it gained over 33% above our average cost basis since then. But as we know when it comes to investing a stock working or not working does not always mean the business is working or not or at least that intrinsic value is mapped on perfectly to the stock price.

所以,如果我们试着用记分卡来评估我的一些假设,我会强调以下几个杠杆。首先,总预订额。我假设它会在约五年内以低两位数增长率增长。到目前为止,他们似乎非常符合这一预期。第二点,我谈到了他们的抽成率,我假设它会随着时间的推移继续增长,原因是赞助房源,尽管事后看来,他们还没有真正利用这一点。

第三点是,随着总预订额和更高抽成率的实现,他们会有进一步的利润率扩张,将增长的收入分摊到相同的固定成本基础上。

And so if we were to try and use like maybe a scorecard and assess some of my assumptions, I would highlight kind of the the following levers. So firstly, gross booking volume.

I assume this would grow at a low double-digit rate for about five years. And so far, they seem to be on on very much on track with that. And on the second point, I talked about their take rate, which I assumed would continue to increase over time due to sponsored listings, even though that is now something in hindsight that they have not really tapped yet.

And then thirdly was this idea of them having further margin expansion as those gross bookings and that higher take rate kicked in to spread growing revenues over the same fixed costs base.

是的。我认为 Airbnb 在你的第一个假设上做得非常非常好。总预订额自2024年最后一个季度以来以34%的复合增长率增长。所以你完全说中了那个假设。所以对于

Yeah. And I think Airbnb has done very very well on your first assumption. You know gross booking volume since the last quarter of 2024 has compounded at 34%. So you just nailed that assumption. So for the

所以,Sean,正如你提到的,抽成率并没有太大变化。Sean 确实提到抽成率的增长会略高一些。所以我觉得我们目前还不能就此评判他,但截至2026年第二季度,抽成率约为13.2%。所以这比之前的数字略有下降,但降幅不大。

So the take rate, as you mentioned there, Sean, hasn't really moved that much. Sean did mention that the increase in take rate would be marginally higher. So I feel we can't really judge him on this quite yet, but you know, as of the second quarter of 2026, the take rate was about 13.2%.

So this is a slight decrease from the previous number, but you know, not by very much.

我认为论点的一部分是 Airbnb 会推出广告,而正如 Sean 已经提到的,这还没有发生。所以这是一个缺失的增长杠杆,可能在未来几年帮助影响他们的抽成率。

And I think part of the thesis was that Airbnb would launch ads and as Sean mentioned already there, it hasn't happened yet. So that's kind of a missing growth lever which could help impact their take rate in the coming years.

然后关于利润率扩张,这一点让我有点难以理解,希望你能帮我稍微理清一下。看起来他们的季度营业利润率波动相当大。所以我想说,你是在寻找环比利润率越来越高,而不是期望它们直线上升。所以如果你看最近两个季度,它们比去年同期的季度更高,这显然是件好事。

And then for margin expansion, this one was a little tougher to wrap my head around and hopefully maybe you can clear these things up a little for me. So it looks like their operating margin on a quarterly basis fluctuated quite a bit.

So I would say you are looking for the quarter overquarter margins to be higher and higher and not expect these to rise up in kind of a straight line. So if you look at the last two quarters, they are higher versus the previous year's quarters, which is clearly a good thing.

再快速回到抽成率这一点,当我们谈论广告和广告改善抽成率时,我认为重要的是要澄清,我们说的不是像 Uber 那种在 Airbnb 应用里展示其他类型产品的横幅广告。我们特指赞助房源。

Just to go back to that point on take rates too quickly, you know, when we talk about advertising and advertising improving take rates, I think it's important to clarify that, you know, we're not talking about banner ads for other types of products being shown in the Airbnb app, similar to the types of advertising that Uber has.

We're talking about sponsored listings in particular.

而且,这感觉真的是一个显而易见或唾手可得的机会,如果我在夏威夷输入三居室 Airbnb,对吧,在特定日期,该地区的房东基本上可以对这些关键词出价,让他们的房源在推荐算法中排名第一。

And again, it just feels like really a no-brainer or lowhanging fruit where if I were to input three-bedroom Airbnbs in Hawaii, right, on this certain set of dates that basically hosts in that area could bid on those keywords to have their property ranked first in the recommendations algorithm.

所以对我来说,这就是 Airbnb 可以相当轻松利用的机会。我想我们可能会更多地讨论为什么他们也许还没有这么做。

And so that to me is sort of the opportunity that Airbnb could pretty easily tap. And I think we'll talk a bit more probably about why maybe they haven't.

但总的来说,我认为实际上相当令人印象深刻的是,尽管全球地缘政治不确定,油价上涨尤其导致航班成本大幅上升,而且整体通胀也更高,总预订额仍能相当稳定地持续复合增长。所以,一个更加互联的世界对 Airbnb 来说是件好事。

因此,尽管这方面存在一些不利因素,但看到他们的商业模式继续奏效,我认为这是令人欣慰的。

But overall, I think it's actually been pretty impressive that despite geopolitical uncertainty globally and elevated oil costs feeding into especially much higher flight costs, but just also, you know, higher inflation overall, that gross booking volumes have been able to keep on compounding pretty steadily.

And so, a more interconnected world is is a good thing for Airbnb. And so, even though there have been some headwinds on that front, I think it's validating to see that their business model has continued to work.

话虽如此,我们不如多花点时间谈谈抽成率压缩这一点。正如提到的,大问题在于广告。看起来整个广告机会的进展比预期要长得多。而且赞助房源的广告在最近两次财报电话会议上根本没有被讨论过。

所以我对很快看到它们信心稍低一些,但我确信这仍然是他们最终可以拉动的杠杆。

And with all that said, how about we we spend a little bit more time on that take rate compression point. And as mentioned, the big question was in ads. And it looks like that whole ads opportunity is just taking a lot longer than expected.

And so ads for sponsored listings have not been actually discussed at all in the last two earnings calls. So I have a little less conviction that we'll see them soon, but it's still a lever they can eventually pull, I'm sure.

是的,我想是这样。所以,我回去看了他们最近的一些财报电话会议和演示文稿,过去几个季度似乎根本没有讨论过广告。我认为他们甚至没有就此提出过任何问题。

Yeah, I think so. So, I went back and looked at some of their latest earnings calls in their presentations, and it doesn't really look like ads have been discussed at all in the past few quarters.

I don't think they've even fielded any questions regarding them either.

所以,在他们2025年第四季度财报电话会议上,有人问到了广告以及 AI 搜索如何影响部分业务。以下是 Brian Chesky 的说法。

So, in their Q4 2025 earnings call, they were asked about ads and how AI search was impacting part of the business. And here's what Brian Chesy had to say.

>> 是的。是的。然后关于 AI 搜索以及它将如何影响赞助房源,我在不少财报电话会议上被问到过赞助房源,在推出后检查时我们明确说明的一件事是,传统搜索将基本上变成对话式 AI 搜索,我们想做的是真正设计 AI 搜索,看看效果如何,然后如果我们打算做赞助房源,就按那种形式设计广告单元。

所以我们首先关注的是最易过时的机会,也就是 AI 搜索。实际上挺有趣的,我们正在测试。所以 AI 搜索已经上线,目前流量占比非常小。我们正在进行大量实验。我们做 AI 的方式是更快速的迭代,而不是大规模发布。

随着时间的推移,我们将尝试让 AI 搜索更具对话性,更多地融入整个行程。最终我们会因此考虑赞助房源。但我们想先做好 AI 搜索。

>> Yeah. Yeah. And then on the um AI search and how would it impact sponsor listings, you know, I've been asked uh you know quite a few earning calls about sponsor listings and one of the things that made really clear um with the after launch to checkp was that traditional search was going to become essentially conversational AI search and that what we wanted to do is really design AI search really see how that works and then if we are going to do fontal listings we design that ad unit in that form factor.

Um so we're focused first and foremost on the most perishable opportunity which is AI search. Actually funny enough um we are doing test as we speak. So AI search is live so a very small percent of traffic right now.

Um we're doing a lot of experimentation. The way we do things with AI is much more rapid iteration not big launches. And over time we're going to be experimenting with making AI search more conversational integrating it into more the trip.

And eventually we will be looking at sponsor listings as a result of that. But we want to first nail AI search.

Chesy 给出的回答感觉非常经典,他基本上是在说他们当时在测试这个功能。但最近完全没有再提到它。所以真的很难说他们是已经搁置了这个想法,还是可能计划搞某种盛大的发布,只是暂时保密。

What feels like a really classic answer from Chesy and you know he's basically saying that they were testing it out. But with there being really no mentions of it more recently.

It's just really hard to say whether they have sheld the idea or if they have plans for maybe some kind of grand unveiling that they're just keeping under wraps.

虽然我当时觉得,直接去做赞助房源似乎是件挺容易的事,但也许我错了,我以为我们会比现实中更早看到它。而对 Airbnb 来说,要成为我们一笔不错的投资,显然从来就不完全取决于他们切入广告业务的确切时机。

更重要的是要认识到,这未来可能成为他们的一项大业务,在他们所有其他机会之中,某种程度上说明了为什么我总体上觉得他们的增长空间短期内没有耗尽的风险。

And while I felt it seemed like pretty lowhanging fruit to just go after sponsored listings, perhaps I was wrong in assuming that we would see them sooner than has happened in reality.

And for Airbnb though to be a decent investment for us, it clearly never depended entirely on the exact timing of them leaning into ads. But it was more about recognizing that it could be a big business for them down the road amongst all of their other opportunities to sort of show why generally I feel that their growth runway is not at risk of running out of space anytime soon.

而且既然 Airbnb 以几乎无懈可击的用户界面而闻名,正如我们俩现在都证实的那样,也许他们觉得自己还没完全想清楚如何在不哪怕轻微损害客户体验的情况下,把赞助房源整合到当前的设置中,对吧?

And since Airbnb is is really quite famous for having an almost flawless user interface, as we've both attested to now, perhaps they feel like maybe they haven't quite figured out how to integrate sponsored listings into their current setup without subtracting from the customer experience even marginally, right?

是的,我觉得这很有道理。我认为最初投资逻辑的不足之处在于,抽成率这个杠杆——也许原本预期会继续上升——只是被推迟了一点,而且就像你说的,它并不是不可或缺的。我认为这家公司还有很多其他正在增长的部分,即使这部分业务未来一两年没有起飞,也不代表投资逻辑就破了。

Yeah, I think that makes a lot of sense. I think the downside to the initial thesis is that the take rate lever which you know maybe was expected to continue rising it's just been delayed a little bit and kind of to your point there you know it's not integral I think there's tons of other points parts of this business that are growing where even if they don't have that part of the business take off here in the next year or two it's not like the thesis is broken

但我要说,如果他们不能依靠从这些赞助房源中获得一些额外收入来帮助提高抽成率,那么我们可能只会看到整体抽成率数字上出现更多停滞,这多少会改变风险状况。我的意思是,其实也不尽然。我不认为这会让业务风险更高,但也许它并没有降低这方面的风险,因为显然,如果那个数字能在不必然让客户体验变差、也不打扰房东的情况下上升,那大概率会是一件非常非常好的事,但我们看看最终会怎样。

but I will say you know if they can't rely on getting some of that extra revenue from these sponsor listings to help increase their take rate you know we're just maybe going to see a little more stagnation just on that general take rate number which somewhat changes the risk profile.

I mean not really. I don't think it makes the business more risky but maybe it doesn't decrease the risk of that because obviously if that number were to go up without necessarily making the customer experience any worse and while not bothering the people hosting it would probably be a really really good thing to have that but we'll see how ends up happening.

所以,如果把本季度的抽成率与往年相比,它从2024年那个13.6% 6%的水平略有下降,然后在2025年,这是疫情后紧接着的那一年之后,下降幅度更大的一年,而我会说那一年算是个异常年份。

So if we compare the current quarter's take rate to prior years it's dropped a little bit from that kind of 13.6% 6% in 2024 and then in 2025 it was kind of the first year dropped more than the year immediately after COVID which I would say was kind of an outlier year.

而赞助房源疲软的部分原因,在于 AI 智能体在寻找预订地点方面将扮演的角色。例如,如果我用一个 AI 智能体去找住处,比方说在曼哈顿——我很快就要回那里——智能体根本不会在意房源是不是赞助的。

它只会评估评分、评价、价格,也许还有设施这些东西。

and part of the weakness of the sponsored listings kind of stems from the role that AI agents will play in finding places to book. For instance, if I were to use an AI agent and look for somewhere to stay, let's say in Manhattan, where I'll be heading back to shortly, the agent would not care one bit if the listing is sponsored or not.

It'll simply assess things like the ratings, reviews, price, and maybe the amenities.

但就目前而言,把所有事情都交给智能体来办,尤其是购物决策,我认为尽管炒作很多,这仍然是一个未经证实的想法。所以也许 Airbnb 看到了另一个角度,可以在不被 AI 过度颠覆的情况下提高抽成率。

But as of right now, the idea of running everything through an agent, especially shopping decisions, I think really remains an unproven concept despite the hype around it. And so perhaps there's another angle that Airbnb is seeing where it can improve its take rate without being overly disrupted by AI.

所以我认为 Airbnb 总体上有一个长期顺风。因此,他们花时间想清楚如何最好地定位自己,我是可以接受的。所以,我认为他们还有其他一些可以拉动的杠杆,而且这些似乎运作良好,尽管目前它们带来的收入 admittedly 还比较小。

例如,他们的保险业务只在12个国家提供,但收入同比增长60%。所以,即使这不能带来巨大改变,它看起来确实是一个可以大幅扩展、并进一步帮助利润率的业务。我觉得这相当有前景。

And so Airbnb, I think, has a long-term tailwind generally. So, I'm okay with them taking their time to figure out the best ways to position themselves. And so, there are also some other levers that I think they can pull as well that and that seem to be working well, even though they are still admittedly smaller revenue producers at the moment.

And so, for instance, their insurance business is only offered in 12 countries, but it's growing revenue by 60% year-over-year. So, even if that doesn't move the needle a ton, it does seem like something that could very much be scaled up and would further help with margins. And I find that to be pretty promising.

是的。所以对于任何在关注进展的人来说,我认为总预订额在这里是一个明显的胜利。抽成率目前似乎算是持平。而说到利润率,就有点难说了。利润率状况明显改善了,如果你往回看得足够远的话,但自2022年以来,毛利率并没有真正变化,而他们留存为现金的收入占比则略有下滑。

>> Yeah. So for any folks out there keeping score, I think gross booking value has been a clear win here. You know, take rate seems to be kind of a push for now. And then when it comes to margins, it's kind of hard to tell.

The margin profile has clearly improved. If you look back far enough, but since 2022, gross profit margin hasn't really moved while the share of revenue they keep as cash has kind of slipped a little bit.

但我认为让我对 Airbnb 感觉好一点的地方,其实与这三个指标都无关。而是他们最大的竞争对手之一身上实际发生的事。

But I think what made me feel a little bit better about Airbnb doesn't actually have anything to do with any of these three indicators. it was what actually happened to one of their biggest competitors.

当你把它与 Airbnb 预订间夜数同比增长10%相比时,看起来 Airbnb 仍在从他们那里夺取市场份额。

when you compare that with Airbnb's growth of 10% year-over-year in nights and seats booked, it does appear that Airbnb is still taking market share from them.

是的,我认为这对 Airbnb 来说是一个相当不错的顺风,也真正凸显了 Airbnb 相对于 Booking.com 的优势。所以,如果单靠供给就能决定替代住宿的赢家,那么是的,Booking.com 在那场竞赛中是赢家。

但随着 Airbnb 以更高的速度增长这部分业务,你很难不对 Airbnb 胜过 Booking.com 表示敬意。

>> Yeah, and I think that's a pretty nice tailwind for Airbnb and really just highlights Airbnb's advantages over Booking.com. So, if supply alone determines the winner of alternative accommodations, well, then yes, Booking.com is the winner in that race.

But with Airbnb growing that section of their business at a higher rate, you know, it's pretty hard not to tip your hat to Airbnb over Booking.com.

然后说到我认为 Airbnb 相对于 Booking.com 甚至 Expedia 这类业务的另一个优势。我认为那就是他们倾向于关注的不同产品。

And then getting to another advantage that I think Airbnb would have over a business like Booking.com or even Expedia. I think that's just the different products that they tend to focus on.

但是,对于找房子的人来说,那么我很可能会用 Airbnb,整个市场也是如此。不过,我要说我也用过一些 Vrbo。我发现 Airbnb 一个真正令人印象深刻的统计数据是,过去一年预订的卧室间夜数创下了纪录。

卧室间夜数等于预订间夜数乘以卧室数量。而它的增长速度比单纯的预订间夜数更快。这实际上表明,客户越来越频繁地使用越来越大的房子。

But, you know, for people who are looking for a house, well, then chances are I'm going to use Airbnb and so is the general market. Although, I will say I have used some verbos as well.

And one stat that I found really impressive for Airbnb was just the record number of bedroom nights that have been booked over the last year. So, bedroom nights multiply nights booked by bedroom count.

And this is growing faster than just the nights and seats booked. And this actually shows that customers are utilizing larger and larger houses more and more frequently.

回想我和妻子、儿子在俄勒冈州的旅行,是的,我们三个人可能住一间酒店房间也能凑合。但如果我们带上祖父母,住酒店就意味着要在不同楼层多订房间,也许还要吃糟糕的自助早餐,那并不怎么有人情味。

而在 Airbnb 上,你有一整栋房子、一个厨房,大家围坐在同一张桌子旁。这种体验是我个人越来越被吸引的。

And if I think back to my trip with my wife and son in Oregon, yes, we probably could have gotten away with staying in a hotel room for just the three of us. But if we'd brought the grandparents along, you know, a hotel means booking additional rooms on different floors and maybe just eating crappy buffet style breakfast, which isn't really that personal.

So on Airbnb, you get one house, one kitchen, and everyone around the same table. That's an experience that I personally find myself increasingly drawn to.

团体旅行确实是最初投资逻辑的一部分,我认为这仍然非常站得住脚。Airbnb 基本上创造了自己版本的团体旅行,做得非常出色,酒店真的无法与之竞争。

The group travel is really part of the original thesis that I think is still very defensible. Airbnb has done such a great job basically creating their own version of group travel that hotels just really cannot compete with.

我之前还提到的另一个优势是信任,我认为在AI聊天机器人日益发展的世界里,这一点正变得越来越重要,对吧?今年早些时候,Chesy被问到,他是否认为AI聊天机器人会正式把Airbnb从预订流程中剔除,不再充当中间人。

他的回答很简单,原话是:“聊天机器人没有我们2亿经过验证的身份信息,也没有我们5亿条专有评价,而且它无法给房东发消息,而我们的客人中有90%会这样做。”

The other advantage I'd mentioned too is trust, which I think is becoming increasingly important with this growing world of AI chat bots, right? Earlier this year, Chesy was asked about whether he thought AI chatbots would officially cut Airbnb from the booking process as a middleman.

His answer was simply, quote, "A chatbot does not have our 200 million verified identities or our 500 million proprietary reviews and it can't message the hosts, which 90% of our guests do."

所以我认为,关于AI聊天机器人的那整个部分真的非常非常有意思,而且很重要。拥有人与人之间那种连接真的非常非常重要,尤其是在一项非常重要的服务中,尤其关系到你旅行的质量。所以我认为,拥有人与人之间连接的这个整体部分,算是Airbnb模式中被低估的一环。

So I think that whole part about the AI chatbot is really really interesting and it matters a lot. Having that kind of persontoperson connection is really, really important, especially in a service that is really important, especially to the quality of your trip.

So, I think that this whole part about having that human connection is kind of an underrated part of Airbnb's mode.

我认为,大多数人想到网络时,会想到更多房东带来更多客人,更多客人又带来更多房东。我仍然认为这完全正确,但其中还有一些额外的细微之处。所以,Chesy描述的更像是一种累积资产。每新增一个预订夜晚,就会增加一条评价、一个经过验证的身份,以及一段客人与房东之间的关系。

I think when most people think of a network, they think, you know, more hosts bring more guests and more guests bring more hosts. And I still think that's totally true, but there's some additional nuance to it that as well.

So, Chesy is describing more of an accumulated asset. So, every new night book adds another review, another verified identity, and another relationship between the guest and the host.

而且我认为,这是一个非常重要的原因,让我完全放心带着家人走进陌生人的房子,走进一个我过去从未踏足过的城市或小镇。

And I think that's a massive reason that I'm completely comfortable with walking my family into a stranger's house into a city or a town that I've never stepped foot in in the past.

我最初推介Airbnb时,平台上大约70%的房源是独家的,很多房源只能在Airbnb上找到,他们并没有真正更新过这个数字,但我的假设是,这个比例大概率没有太大变化。也许略有下降,但肯定没有大幅下降。

而且大多数房东都是普通人,只有一处房产。他们并不是在运营一个多平台业务,也没有花哨的物业管理软件之类的东西。他们只是默认把房源挂在自己最熟悉的平台上,也就是客人所在的平台,而那个平台绝大多数时候就是Airbnb。

所以你可以看到,Airbnb应用上的网络效应确实在需求和供给两端都发挥了作用。

When I first pitched Airbnb, about 70% of the listings on the platform were exclusive. many could only find them on Airbnb and they haven't really updated this number, but my assumption is that has probably not changed much.

Maybe it's dropped a little bit, but but definitely not a ton. And and most hosts are are regular people with just one property. They're not running a a multiplatform operation with fancy property management software or anything like that.

They just default to listing on the platform they're most familiar with, where the guests are, and that's much more often than not on Airbnb. So you can see the network effects of Airbnb's app work on really both the demand and the supply side.

是的。我在这里稍微扮演一下反方,因为Airbnb的竞争优势中确实存在一个软肋。这确实让我思考了很多。所以理论上,在多个平台挂房源的房东会使用物业管理软件,并且运营多套房源。他们往往拥有最好、最稳定的房源。

但假设他们同时也是对价格最敏感的人。我认为这在一定程度上就是Airbnb为什么一直在推动所有人转向15.5%固定费用的原因。所以,如果Airbnb哪天变得贪婪,这些运营者可以轻易把业务转移到Vrbo或Booking之类的平台,而不会真正承担任何转换成本惩罚,除了少一个房源之外。

所以我想说,Airbnb的模式在客人端和较小的房东端大概率更强,但在专业运营者那里可能最弱。你同意吗?

Yeah. And I'll just play devil's advocate a little bit here because there is kind of a soft spot in the competitive advantage for Airbnb. That did really get me thinking. So theoretically hosts who list on multiple platforms use property management software and they run multiple units.

They tend to have the nicest and most consistent properties. But let's just say that they are the people who are also the most price sensitive. I think that's partly why Airbnb has been moving everyone to this 15.5% fixed fee.

So, if Airbnb were ever to get greedy, those operators could easily shift their businesses to something like Verbbo or with booking without really incurring any real switching cost penalty other than having, you know, one fewer listing.

So, I'd say that Airbnb's mode is probably stronger with guests and kind of the smaller hosts, but maybe most weakest with the professionals. Would you agree with that?

我大概率基本同意这一点。专业运营者是唯一一类可以几乎没有摩擦地多平台挂房的房东。他们的物业管理软件只需点几下,就能把同一房源推送到Airbnb、Vrbo和Booking。所以他们的转换成本非常低。

而且如果我运营30套房源,我不会对任何特定平台忠诚。我忠诚于当天能以最佳净价填满我日历的那个平台。你说得对,费用调整在一定程度上就是为了让这些运营者满意。

>> I would probably mostly agree with that. The professionals are the one group of hosts who can multihome without much friction. And their property management software really pushes the same listing to Airbnb, Verbbo, and booking with a few clicks.

So, their switching costs are very low. And if I'm running 30 units, I'm not going to be loyal to any particular platform. I'm loyal to whichever one fills my calendar on that day at the best net rate.

And you're right that the fee change is partly about keeping those operators happy.

上一次财报电话会上,Airbnb首席财务官Ellie Mertz解释说,很多通过API连接的房东——主要是专业物业管理人——在Airbnb上不小心定价过高。简单说一下,给不知道API是什么的人:它是application programming interface(应用程序编程接口)的缩写。

基本上,你可以把它想象成餐厅里的服务员,来回把你的点单送到厨房,而厨房可以比喻为存放你要找的数据的计算机服务器。总之,对于Airbnb上通过API连接的房东来说,这基本上允许他们在自己挂房源的所有平台上设定同一个价格,然后Airbnb的客人费用会在结账时叠加在上面。

所以实际上,同一套房子在Airbnb上看起来比在Vrbo或Booking上更贵。而在单一费用模式下,房东设定的价格就是客人看到的价格。而且由于Airbnb的抽成率大致保持平稳,这并不是对专业运营者的挤压。

这只是Airbnb让他们在自己的平台上更容易竞争。

The last earnings call, Airbnb CFO Ellie Mertz explained that a lot of API connected hosts, which are mostly professional property managers, were accidentally overpricing on Airbnb.

And just kind of quickly for anyone who doesn't know what API stands for, it's an abbreviation for application programming interface. And basically, you can imagine it as being like a waiter at a restaurant that goes back and forth from taking your restaurant to the kitchen with the kitchen sort of being a metaphor for the computer server that's holding the data you're looking for.

And so anyways, for API connected hosts on Airbnb, this basically allows them to set one price across every platform that they list their property on and then Airbnb's guest fee gets stacked on top at checkout.

And so actually the same home was looking more expensive on Airbnb than on Verbbo or Booking. And under the single fee model, the price the host sets is the price that guests see.

And since Airbnb's take rate has stayed roughly flat, this isn't a squeeze on the professionals. It's just Airbnb making it easier for them to compete on its own platform.

但我认为,我可能会对“护城河在专业运营者那里很弱”这个观点稍微提出反驳。让他们留在Airbnb的不是供给端,而是需求端的稳健性。物业经理明天就可以把房源从Airbnb撤下,但他们带不走Airbnb的客人。

所以真正的问题是,客人是否忠于Airbnb。我认为护城河就在这里,而且实际上随着时间推移正在变得更强。

But I think I would probably push back a little bit on the idea that the moat is weak with professionals. What keeps them on Airbnb isn't the supply side, but it's the robustness of the demand.

And a property manager can pull their listings off of Airbnb tomorrow, but they can't take Airbnb's guests with them. So, the real question is whether guests are loyal to Airbnb.

And I think that's where the moat is and is actually getting stronger over time.

这方面还有一些有趣的数据。第二季度,所有预订夜晚中有64%是通过Airbnb应用预订的,高于一年前的59%。而且应用上预订的夜晚同比增长23%,而总预订夜晚和座位数的增长为10%。

所以应用预订的增长速度是整体业务的两倍。而打开Airbnb应用规划旅行的人,通常不会在Google上比价。他们会直接去Airbnb。只要客人是从那里开始度假规划之旅,专业运营者就有充分理由留下来,即使他们也在其他地方挂房源。

And there's some interesting data about this, too. In the second quarter, 64% of all nights were booked through the Airbnb app, up from 59% a year ago. and nights booked on the app grew 23% year-over-year compared to 10% growth in total nights and seats booked.

So app bookings are growing twice as fast as the business overall. And someone who opens the Airbnb app to plan a trip isn't comparison shopping on Google typically. They're going straight to Airbnb.

And as long as that's where guests start their vacation planning journey, the professionals have every reason to stay, even if they're listed elsewhere, too.

是的,而他们应用使用情况的这种改善,在我将其与财务数据对比时让我有些困惑。所以,如果Airbnb的模式仍然强劲,增长看起来也或多或少符合你最初的论点,那么为什么经营现金流真的在变动?

如果我仅从定量角度判断这项业务,我会假设这里存在一些相当大的问题。所以我真的很想深入挖掘一下到底是什么。

Yeah, and this improvement in kind of the use of their app kind of confused me when I compared it with their financials. So, if Airbnb's mode is still strong and growth appears to be more or less likely on track with your original thesis, then why are the operating cash flows really budging?

If if I were to judge the business just quantitatively, I'd assume there'd be some pretty big problems here. So, I really wanted to dig into what they were.

是的,我是说,我不认为业务层面有什么遭受了太大损害。所以,也许你可以带我们看看你发现了什么,或者你指的是什么。

>> Yeah, I mean, I don't think anything on the business side has suffered too much. So, maybe you can take us through what you found or what you're referring to.

是的。所以,虽然这些数字没有我希望的那么亮眼,但我不确定这真的是业务内部出了什么问题的信号。在今天节目的早些时候,我提到自2024年以来,收入的增长速度一直是经营现金流的两倍多。

这有几个原因。第一个原因是,他们在过去几年里只是花了更多钱。所以,销售与营销以及新产品招聘带来的产品开发等费用的增长,比收入增长略快一些,这导致了我认为我们看到的一些利润率压缩。

这其实不应该太令人意外。所以在2025年初的一次管理层电话会上,他们告诉市场,他们的调整后EBITDA利润率很可能会略低一些,正是为了推动下一阶段的增长。

>> Yeah. So, while the numbers haven't been as impressive as I might have hoped, I'm not sure it's really a real signal of anything broken inside of the business. So, earlier in today's episode, I mentioned that revenue has been growing more than twice as fast as cash from operations just since the year of 2024.

And there are a few reasons for this. So, the first reason is that they've simply been spending more money over the last few years. So, growth in expenses like sales and marketing and product development from new hires has grown a little bit faster than revenue, which has caused some of that margin compression that I think we've seen. and it shouldn't really come as all that much of a surprise.

So in a management call in early 2025, they told the market that their adjusted EBA margins would likely be a little bit lower just to fuel their next leg of growth.

所以我在前面也稍微谈到了他们浮存金带来的投资收益,这个数字今年也有所下滑。利率在经历了一段下降之后才刚刚开始上升。所以未来某个时候,我们大概率会看到这个数字重新开始缓慢上升。但利率当然完全不在他们的控制范围内。

所以业务的这一部分总会带有某种内在的波动性。但他们能在更高程度上控制的,是为客户持有多少资金。这个数字已经从2025年底的70亿增长到今年第二季度末的超过120亿。所以我认为他们在这方面做得相当不错。

So I also spoke about the investment income from their float a little bit earlier and this figure has dipped a little bit this year as well. So interest rates have just started to go up after a period of them falling.

So we should probably see this number to start creeping up again sometime in the future. But interest rates of course are completely out of their control. So that part of the business will always have some sort of embedded volatility inside of it.

But what they can control to a higher degree is just how much funds are being held on behalf of their customers. And that has increased from 7 billion at the end of 2025 to over 12 billion by the end of Q2 this year.

So I think they're doing a pretty good job on this.

至于支出增加,我真的很高兴看到他们把资金重新投入到产品和客户获取上。所以这方面我完全没有担忧。既然 Brian Chesy 已经多次谈到 AI 的好处,以及它如何简化客户体验和提升内部效率,我最终希望看到 AI 提高他们的生产率,让他们在不增加人手的情况下从现有员工身上获得更多产出,比如想办法把大部分客服体验自动化。

但我也不希望他们因为过于急于采用 AI 而弊大于利,尤其是在客服这样敏感的领域。所以这非常需要把握好平衡。

Well, as for the increased spending, I'm really glad to see them investing back into the product and customer acquisitions. So really no concerns for me on that front. And since Brian Chesy has talked a lot about the benefits of AI and streamlining both the customer experience and internal efficiencies, I would eventually like to see AI increasing their productivity to get more out of their workforce without hiring more people by, for example, figuring out how to maybe automate much of the customer service experience.

But I also don't want to see them doing more harm than good by being overly keen to adopt AI, especially with something as sensitive as customer service. So there's very much a juggling act to it.

他们现在推出的一个潜在利好是“先预订、后付款”功能。这是我在最初的推介中甚至没机会提到的一块业务,因为当时它还不存在。它于2025年中期推出,并从2026年初开始在国际市场提供。

但它对现金流也有一些负面影响,因为如果客户延后付款,就会减少 Airbnb 持有并赚取利息的浮存金,这也解释了为什么尽管利率上升,他们的利息收入却很可能下降了。不过从客户角度看,这确实是一个很棒的功能。所以我认为随着时间推移,净收益会变得清晰。

And and one of the potential tailwinds that they've introduced now is a reserve now, pay later function. And so this is an area of the business that I didn't even have a chance to mention in my original pitch because it didn't exist. and it was launched in mid 2025 and offered internationally starting in early 2026.

But it's also has some negative effects on cash flow because if customers are paying later, that reduces the amount of float that Airbnb is holding and earning interest on which explains why their interest income has probably fallen even though interest rates have risen.

But it is really just a great feature from a customer perspective. And so I think the the net benefit will be clear over time.

是的,这确实是个很酷的功能。我相信很多听众至少听说过“先买后付”这类东西。这是客户在多个应用和行业里越来越常见的一种服务。Airbnb 基本上就是向客户提供这个功能,让预订有更大的灵活性。

这意味着那些在特定时间可能没有可用资金的客户仍然可以预订未来的房间。或者,如果他们只是想把付款推迟到更晚的日期,也可以预订得越来越提前。

>> Yeah, it's really a cool feature. So I'm sure many listeners have at least heard of something like buy now pay later. It's an offering that customers are seeing more and more across multiple apps and industries.

So Airbnb basically offers this to its customers just to allow for more flexibility in its booking. This means customers who may not have access to funds at a specific time can still book a room into the future. or if maybe they just want to defer payment to a later date, they can then also book further and further in advance.

这个功能会出现在 Airbnb 的资产负债表上,只是可能不完全是你预期的那种方式。预收服务费,也就是 Airbnb 在你入住前收取的服务费,今年跃升了约60%,达到28亿美元。

这听起来很棒,但这个大幅跃升肯定是季节性的。基本上每年春天人们预订夏季旅行时都会这样。所以更好的比较是看6月到6月。按这个口径,预收服务费基本持平,尽管预订量增长了18%。这个差距正是“先预订、后付款”系统在起作用,因为客人可以预订而不付任何钱。

预订会计入,但 Airbnb 要等到钱实际到账才记录这笔费用。你也能在现金流量表上看到这个影响。它确实对他们的自由现金流有些干扰。但总体而言,我会说这里实际上没有任何损失。现金只是更接近预订日期才到账,而不是提前几个月。

这对 Airbnb 很重要,因为在提供服务之前先收钱历来是其商业模式的一部分。所以每一笔转为延后付款的预订,都意味着资产负债表上少了一点潜在浮存金。但再说一次,如果这最终能带来更多预订,因为人们觉得提前更久预订更安心,我认为最终至少大致能相互抵消,或者可能略微偏向净正面,对吧?

So, this feature shows up on Airbnb's balance sheet, just not maybe in the exact way that you'd expect. So, unearned fees, which is the service fee that Airbnb collects before your stay, jumped about 60% this year to $2.8 billion.

Now, that sounds great, but the big jump is definitely seasonal. It basically happens every spring as people book their summer trips. So, the better comparison to look at is June to June.

And on that basis, unearned fees were basically flat, even though bookings grew at 18%. So that gap is a reserve now pay later system at work because the guests can book without paying anything.

The booking counts, but Airbnb doesn't record the fee until the money actually comes in. And you can see that effect on the cash flow statement as well. And it does mess with their free cash flows a bit.

But overall, I would say nothing is actually being lost here. the cash is arriving closer to the booking date rather than months in advance. And that matters for Airbnb because collecting cash before delivering the service had historically always been part of the business model.

So every booking that moves to pay later is a little less potential float sitting on their balance sheet. But again, if that ends up, you know, driving more bookings because people feel more comfortable booking things further out in advance, I think ultimately at least it kind of nets out or maybe slightly favors a net positive, right?

再看利润表,影响就更微妙一些。Airbnb 只有在客人实际入住时才确认收入,无论他们何时付款。管理层表示,这个功能有帮助,因为它鼓励用户提前更久预订,还带来了提升平均每晚房价的额外效果。

我猜客户在实际上不用付任何钱时会觉得自己稍微更宽裕一些。不过问题在于取消预订。没有付定金的客人也更可能取消。Airbnb 确实明确指出了这个功能带来的这一点。所以这意味着,预订历来是未来收入相当可靠的先行指标,现在可能变得稍微没那么可靠了。

所以我把这看作一种取舍。Airbnb 放弃了一些现金回收的时点和一些确定性,以换取更多预订。所以只要取消预订保持在可控范围内,我仍然认为这是一笔合理的取舍,但这肯定是我在未来几个季度和几年会更密切关注的数字。

And then just looking at the income statement, the effect is a little more subtle. So Airbnb only books revenue when the guest actually checks in regardless of when they paid. So management says the feature is helping by encouraging users to book further in advance and has the added effect of lifting the average nightly rate.

So, I guess customers feel a little richer when they don't have to actually pay anything. The catch here, though, is in cancellations. Guests who haven't put money down are also more likely to cancel.

And Airbnb has definitely called this exact feature out. So, that means that bookings, which have been historically a pretty reliable preview of future revenue, are now maybe a little bit less reliable now.

So, I see this kind of as a trade. You know, Airbnb is giving up some of its cash timing and some certainty in exchange for even more bookings. So, as long as the cancellations stay manageable, I still think it's a reasonable trade, but it's definitely a number that I'll be watching more closely over the next few quarters and years.

那么,我们不如把这一切都绕回到你最喜欢的话题之一,Kyle?资本效率。我们知道 Airbnb 过去几年有一些问题,但总体而言,从我的角度看,我不认为有什么太令人担忧的。如果说有什么的话,花在改善业务上的钱应该会带来持续增长。

我认为这些支出的投资回报率非常有吸引力。不过,你能不能多跟我讲讲投入资本回报率,因为我最初看这家公司时,并没有花大量时间详细讲这个领域。

Well, >> how about we uh circle this all back into talking about one of your favorite topics, Kyle? Capital efficiency. We know that Airbnb has had a few issues over the past couple years, but overall, I don't think there's anything too concerning from my vantage point.

And if anything, the money spent on improving the business should result in continued growth. I think the ROIs on that spending is very attractive. But how about you tell me more about the return on invested capital because it's not really an area that I spent a ton of time detailing when I first looked at the company.

是的,我猜你大概没讨论它,是因为这些数字其实没多大用武之地。那我在这里展开说说。Airbnb 持有大量客户现金,就像我们俩刚才讨论的那样,而维持业务运转所需的资金非常少。所以把这些加总起来,你通常用来做除数的投入资本数字实际上会变成负数。

这意味着投入资本回报率这个数字根本算不出来。这就像你想计算一个柠檬水摊的回报率,而客户提前把桌子、杯子、柠檬、糖、水和冰的钱都付给你了。所以你自己实际上从没投入过自己的钱。那就真的没有什么可以用来衡量回报的基准。

Yeah, and I assume you probably didn't discuss it because the numbers really don't have much of a use case. So, let me expand on that here. So, Airbnb holds a lot of customer cash as both of us just discussed and it needs very little money tied to continue running the business.

So when you add it all up, the invested capital figure you normally divide by actually goes negative. And that means that the return on invested capital number just doesn't work.

So it's like trying to calculate the return on a lemonade stand where your customer paid you in advance for the table, the cups, the lemon, the sugar, the water, and the ice all up front.

So you never actually put your own money in. So there's really nothing to measure that return against.

所以也许更好的数字是净资产收益率。这个数字目前约为35%。这真的非常非常强劲。我认为这恰恰说明 Airbnb 是一家复利型公司,如果它们能通过再投资继续扩大权益基础,应该能在未来很多很多年继续复利增长。

So perhaps the better number though would be return on equity. So this number currently sits at about 35%. So it's really really strong. I think this just speaks to the fact that Airbnb is a compounder and if they can continue to grow their equity base through reinvestment, they should be able to continue compounding for many many more years to come.

我认为这是很大一部分原因,而且 ROIC 真正要回答的只有一个问题:一家企业需要占用多少资本来产生利润。所以对铁路公司或零售商来说,这是一个非常关键的问题,ROIC 非常有用。

但对 Airbnb 来说,答案接近于零。房子归房东所有。大多数客人在出行前付款。Airbnb 在把钱付给房东之前持有这笔现金。所以这家企业很大程度上是由它自己的客户提供资金的。

一旦分母变成零或相应地变成负数,这个比率实际上就几乎说明不了什么。所以这就是为什么在我最初的推介中,我转而依靠自由现金流和营业利润率,认为它们能更好地反映这家企业。这些数字才是他们这种轻资本模式真正展现实力的地方。

对吧?Airbnb 去年把收入的38%转化成了自由现金,这非常非常好,而且增长几乎不需要什么资本。所以从高层面上看,这比任何 ROIC 数字都更能说明问题。

>> I think that was a big part of it and you know ROIC is really meant to answer one question and how much capital does a business have to tie up to generate its profits and so for a railroad or a retailer that is a really critical question and ROIC is very helpful but for Airbnb the answer is close to nothing.

So the hosts own the homes. Most guests pay before they travel. And Airbnb holds that cash before paying out the host. So the business is largely funded by its own customers. And once the denominator goes to zero or negative correspondingly, the ratio actually ends up really telling you very little.

And so that's why in my first pitch, I lean on free cash flow and operating margins instead as being better reflections of the business. And so those are the numbers where the capital light model they have actually kind of flexes its muscles a bit.

Right? Airbnb turned 38% of its revenue into free cash for the last year which is very very good without needing really much capital at all to grow. And so that just at a high level tells you more than any ROIC figure would.

关于净资产收益率这几点,我要补充一个提醒。Airbnb 一直在大量回购股票,而回购股票实际上会让它的净资产基础缩水。回购会减少资产负债表上的净资产,这可以说就是一条会计规律。净资产从去年年底的约82亿美元降到了6月的78亿美元。

而当净资产缩水时,即便业务本身没有改善,ROE 基本上也会上升。所以,我会把那个35%看作是一家盈利能力很强的公司的标志,但我不会单凭这一点就过分依赖它。

And I'd add one caveat to the points on return on equity. Airbnb has been buying back so much stock that its equity base is actually shrinking when you repurchase stock. It shrinks the equity on the balance sheet.

That's just sort of an accounting law. And it fell from about $ 8.2 billion at the end of last year to 7.8 billion by June. And when equity shrinks, basically the ROE goes up even if the business itself doesn't improve.

So, I'd read that 35% as a sign of a very profitable business, but I wouldn't lean on it too heavily by itself.

你刚才关于他们再投资的那一点也说得很好。核心意思是,他们无法继续把资金再投资到业务中,因为能雇来改进产品的工程师就那么多。正因如此,他们选择优先进行股票回购。我觉得这大体上是正确的决定,因为 Airbnb 的股权激励成本非常……

You made a good point there as well regarding their reinvestment. The main idea being that they can't continue to reinvest into the business because there are only so many engineers that you can hire to improve the product.

And because of that, they've chosen to prioritize share buybacks. And I feel like that's for the most part the right call to have made because the stockbased compensation for Airbnb is very

是的,我觉得看到过去几年股本数量确实在下降,这真是件很好的事。但当然,股权激励仍会继续拖累业绩。当你确实需要这些非常有才华的软件工程师时,这就是你不得不付出的代价。而且不幸的是,这个市场竞争非常激烈。

像 Alphabet 和 Microsoft 等众多超大规模云厂商,他们一直在寻找最优秀的人才,而且愿意付钱。所以对 Airbnb 来说,你大概可以称之为“科技税”,我觉得这个东西短期内不会消失。

是的,他们有规模经济,但如果他们继续扩张,我假设他们会随着时间推移继续增加越来越多的人才,这意味着股权激励的数字在未来几年更可能是上升而不是下降。

Yeah, I think it's a really great thing to see the share count actually drifting down now over the last few years. But of course, stockbased compensation will continue to be a drag.

When you do need these incredibly talented software engineers, that's just really the price you have to pay. And unfortunately, it's just a really competitive market. And with the hyperscalers like Alphabet and Microsoft among many others, they're just always on the hunt for the best people out there and they're willing to pay.

So with Airbnb, you know, I guess you could call it the tech tax, that's something that I just don't really see going away anytime soon. And yes, they have economies of scale, but if they continue to scale, I'll assume they'll continue to add more and more talent over time, which means that the stockbased compensation number is more likely to go up over the next few years rather than going down.

Sean 在他的第一次推介中提到,2024年股权激励同比增长了约25%。所以我觉得看看这个数字今天是什么样子会是个挺有意思的练习。好消息是,增幅似乎在趋于平稳。2025年相比2024年增长了约13%。

而在过去6个月里,增幅也基本与这个数字一致。所以,这非常令人鼓舞。

Now, Sean mentioned in his first pitch that stockbased comp rose about 25% year-over-year in 2024. So, I thought this would be kind of an interesting exercise just to see what that number looks like today.

And the good news is that the increase seems to be leveling off. So, between 2025 and 2024, it increased by about 13%. But over the last 6 months, the increase is pretty much in line with this number as well. So, that's very promising.

我认为我们其实才刚刚开始看到 Airbnb 的经营杠杆开始发挥作用。连续三年,股权激励的增长都快于营收,从2022年约占营收的11%逐步攀升,但管理层表示,2025年的增长纯粹是由员工人数增长驱动的,也就是招人的速度快于业务增长的速度。

但2026年是这种态势首次逆转的一年。上半年,营收增长了17%,而股权激励增长了约15%。管理层表示,今年股权激励和员工人数增长都会放缓。所以,我们看到了经营杠杆开始发挥作用的第一个真正迹象。

I think we're really only just at the beginning of seeing operating leverage kick into effect for Airbnb. For three straight years, stockbased comp grew faster than revenue, creeping up from about 11% of revenue in 2022, but management has said the 2025 increase was driven simply by headcount growth.

So just hiring more people faster than the business was growing. But 2026 is the first year where that dynamic has flipped. And so in the first half, revenue grew 17% while stockbased comp grew about 15%.

And management has said both stockbased comp and headcount growth will slow this year. And so we are at the first real sign of operating leverage kicking in.

股本数量是更令人鼓舞的部分。仅在过去一年,稀释后股本就下降了约5%。但我要提醒的是,这些回购中有很大一部分只是在消化股权激励及其稀释效应。所以去年他们在回购上花了38亿美元,而股权激励总额为16亿美元。

也就是说,大约40%的回购预算只是用于抵消稀释,之后股东才看到任何净收益。

And the share count is the more encouraging part. Diluted shares are down about 5% in the last year alone. But I'd keep in mind that a big chunk of those buybacks are just mopping up the stockbased comp and its dilutive effects.

So last year they spent $3.8 billion on buybacks versus $1.6 billion in total stockbased comp. So roughly 40% of the buyback budget went toward just offsetting dilution before shareholders saw any net benefit.

而在未来五年,我预计股权激励的金额会继续上升。所以正如你所说,对工程师的竞争当然不会消失。但作为营收的百分比,我认为它会逐步下降,可能回到11%左右。如果营收继续以这些非常亮眼的两位数速度增长,而 AI 或许能帮助他们让员工人数比过去所需的更平稳,再加上每年40到50亿美元的自由现金流大部分用于回购,我预计股本数量会继续以每年几个百分点的速度缩减。

And over the next five years, I'd expect the stockbased comp dollar figure to keep going up. And so like you said, the competition for engineers of course is not going away. But as a percentage of revenue, I think it will drift lower, maybe back toward 11%. if revenue keeps growing at these really impressive double-digit rates and AI allows them to maybe help keep the headcount flatter than they would have needed to in the past and with four to5 billion in annual free cash flow going largely to buybacks I'd expect share counts to keep shrinking by a few% a year

而如果你认为经营现金流或自由现金流不应加回股权激励,那他们的现金流数字就会发生显著变化。2025财年股权激励占营收的13%。不过幸运的是,从债务角度看,这并不真正影响他们还本付息的能力。

and if you take the view that operating cash flow or free cash flow should not add back stockbased compensation then it significantly changes their cash flow numbers stockbased comp in fiscal year 2025 made 13% of revenue.

And luckily though, from a debt perspective, it doesn't really affect how they service it.

但 Airbnb 确实拥有非常漂亮的资产负债表。虽然2025年底长期债务为零,如今也只有25亿美元。其中大部分债务被用来偿还一些更早的债务。所以短期债务为零。目前的长期债务来自几笔分期付款,到期日一直延伸到2036年。

但资产负债表上有那么多现金,我确实想知道他们为什么还要费心去增加任何新债务。

But Airbnb does have a very nice balance sheet. though long-term debt was zero at the end of 2025 and is only $2.5 billion today. Now, much of that debt was used to pay down some older debt.

So, short-term debt is zero. Now, the current long-term debt is due to a few installments with maturity dates that go all the way out to 2036. But with all that cash on the balance sheet, I do wonder why they're bothering with adding any new debt.

不,这一点说得非常好。我认为答案归根结底在于资本配置和回购。自从他们在回购上变得更加积极以来,经营产生的大量现金都被投入到减少股本数量上。仅在过去12个月里,他们就投入了47亿美元用于回购,而现金流产生只有48亿美元。

所以债务其实只是给了他们多一点自由,可以继续增加回购,并设法降低资本成本、把债务到期日进一步延后,这样他们就不必为了偿还债务而从回购计划中抽走现金。而他们的利润覆盖利息支出超过90倍。所以目前他们因债务陷入困境的风险极低。

No, it's a really good point. I think the answer really comes down to capital allocation and buybacks. Since they started being much more aggressive in buybacks, a lot of the cash they're generating from operations is being pumped into reducing the share count.

In just the last 12 months, they deployed 4.7 billion into buybacks with only $4.8 billion in cash flow generation. So the debt really just gives them a little more freedom to continue to increase the buybacks and try to lower their costs of capital and extend their debt maturities out further so they don't have to worry about removing cash from their buyback program to pay back debt.

And their profits cover their interest bill more than 90 times over. So the risk of them getting into trouble with their debt is incredibly low at this point.

是的,就你刚才分享的那个数字而言,我完全不担心 Airbnb 会在短期内倒闭。所以它肯定仍然是市场领导者,如果这一地位发生变化,我们一定会让观众知道。但在那种情况下,我觉得把它卖给竞争对手可能比这项业务彻底消失更合理。

但我不想在这里跑题太远,因为我认为距离发生这类事情还有好多年,如果它真的会发生的话。

Yeah, with that number you just shared, I mean, I'm not really concerned at all about Airbnb going out of business anytime soon. So, it's still definitely a market leader, and if that status changes, we will be sure to let the audience know.

But in that case, I think a sale to a competitor would probably make more sense than this business disappearing entirely. But I don't want to get too off track here because I think they are years and years away from anything like this happening, if it ever even does.

那么,对 Airbnb 这样的企业来说,债务的另一个潜在用途就是并购。我知道并购对 Airbnb 来说一直是个规模较小、机会主义的领域,我觉得这很能说明他们的创始人兼 CEO Brian Chesy 喜欢怎样经营公司。

我很敬佩他并没有为了建立帝国而到处去做任何大型并购交易。我觉得他确实非常非常专注于采取更保守的方式,以非常合理的节奏把 Airbnb 发展壮大。

Now, another potential use for debt for a business like Airbnb would be in mergers and acquisitions. So, I know that M&A has always been kind of a small and opportunistic area for Airbnb, and I think this speaks a lot about how their founder and CEO, Brian Chesy, likes to run the company.

I really respect the fact that he just hasn't gone out there and done any big M&A deals just to, you know, build an empire. I think it really feels like he's been very, very focused on just taking more of a conservative approach and just building Airbnb up at a very reasonable pace.

所以在2024年,他在 Y Combinator 对一屋子创始人做了一次演讲,讲的是他在疫情后具体是如何经营 Airbnb 的。他收到的常规建议就是出去招优秀的人,然后给他们空间去做自己的工作。

但他告诉在场的人,那条建议几乎毁了 Airbnb。所以他实际上做了完全相反的事。他重新深入到细节中。他亲自审阅产品工作,像创始人而不是职业经理人那样经营公司。

So in 2024, he gave a talk to a room of founders at Y Combinator about how he specifically ran Airbnb after the pandemic. So the conventional advice that he'd received was simply to just go out, hire great people, and then give them room to do their job.

But he told the room that that advice nearly ruined Airbnb. So he actually just went out and did the exact opposite. He got back into the details. He reviewed product work himself, and he ran the company like a founder instead of a professional manager.

但 Airbnb 在2025年底约有8,200名员工,这大概与疫情前的人数差不多。所以这确实表明公司此前可能有一些冗余人员。而关键其实在于让每位员工产出更多。所以,即便员工人数基本保持不变,营收却翻了一倍多。

所以他在关键转折点上的这种能力,我们不妨称之为微观管理,至少从股东的角度来看确实帮助了 Airbnb。而即便在今年,管理层表示他们仍在提高效率,把关键项目从想法到上线的时间最多缩短了60%。同时推出的新功能比前一年多了近80%。

But Airbnb ended 2025 with about 8,200 employees, which is somewhere around the same number as before the pandemic. So, it does show that there was probably uh some extra heads at the company previously.

And the key really has been getting more out of each employee. So, even with the headcount essentially remaining the same, the revenue has more than doubled. So his ability to, you know, let's call it maybe micromanage at a key inflection point really helped Airbnb from at least a shareholders perspective.

And then even this year, management says they're still improving efficiency by cutting the time from idea to launch on key projects by up to 60%. All while launching nearly 80% more features than the previous year.

但 Airbnb 表明,企业要想繁荣发展,并不一定非得去中心化。我认为,如果你像 Airbnb 甚至 apploving 那样极其高效地经营企业,那么创始人模式就非常合理。

But Airbnb shows that you don't have to be decentralized for a business to prosper. I think if you're running a business incredibly efficiently like Airbnb or even apploving, then founder mode makes a lot of sense.

但这一切确实都始于最高层的 Chesky。自 2021 年以来,Chesky 的基本工资就只有 1 美元。看到 CEO 们仍然这样做真是太好了,因为这清楚地表明,他们关注的远不止是来上班领薪水,他们真正在那里是为了创造股东价值,而不只是为了其他人,对吧?

通常只有当你自己有重大利益投入时,你才会这么做。

But it really all starts at the top with Chesky. So since 2021, Chesky's base salary has just been $1. It's great to see CEOs still doing things like this because it shows that they are focused on a whole lot more than just showing up for a paycheck clearly, but they're really there to create shareholder value, not just for everybody else, but right usually you only would do this if you have significant skin in the game.

就这一点而言,说到利益一致,Chesy 仍然持有公司非常大的一部分股份。所以他自身利益投入很大,他既是为自己工作,也是为所有人工作。你知道,要具体估算他的经济利益其实比想象中更难,因为 Airbnb 似乎有十几种股票类别。

但根据我的估算,从经济角度来看,Chesy 和他的两位联合创始人合计持有 Airbnb 超过四分之一的股份。然后为了确保他们控制公司,他们三人还持有超过 80% 的投票权。

And sort of on that point, speaking of alignment, I mean, Chesy still owns a very large stake in the business. So he has a lot of skin in the game and he's really working for himself as much as he is working for everybody.

And you know it's harder than you'd think to actually specifically estimate his economic stake because Airbnb has what feels like a dozen classes of shares. But based on my estimates, Chesy along with his two co-founders own over a quarter of Airbnb shares from an economic standpoint.

And then to ensure they control the business, the three of them also hold over 80% of the voting rights.

他们在 Airbnb 股价上有如此强烈的财务利益,这意味着他们愿意走出去,几乎尽一切可能来改善业务。回购计划就是一个很好的例子,因为随着股份数量减少,他们自己的持股比例也显著增加了。

一个受雇的职业经理人如果只持有微不足道、为零或 0.1% 的股份,可能就不会采取同样的策略。

The fact that they have such a strong financial interest in Airbnb share price means that they're willing to go out there and pretty much do anything they can to improve the business.

And the buyback program is a great example as it meaningfully increased their own ownership stake as the share count went down as well. A manager for hire may not take the same strategy if they have just negligible ownership or zero or.1%.

所以我认为 Chesky 的薪酬方案也相当不错。它完全基于股价上涨,我通常不喜欢这种方案,因为我太常看到目标价定得过低。在这种情况下,即使股价原地不动,管理层也几乎保证能赚到钱。

但在 Chesky 的方案中,他基本上会在 10 年期间每年获得 120 万股归属,这个计划几年前就开始了。但为了让这些期权归属,他必须达到一定的市值门槛,范围从 125 美元一直到 465 美元。

所以在 2026 年的委托书中,看起来他实际上只达到了前两个门槛,但基本上从 2023 年到 2025 年,这些门槛都没有达到,他还没有让那些股份归属。这个计划非常激进。所以这里的数字假设股价年回报率为 30%,这看起来非常难做到。

另外值得注意的是,Chesky 计划将奖励收益捐给慈善机构。

So I think Chesky has a really nice compensation package as well. It's based purely on stock price appreciation which I generally do not like because far too often I see price targets that are just set far too low.

In that case, management is nearly guaranteed to make money even if the share price goes absolutely nowhere. But with Chesky's plan, he basically will get 1.2 million shares vested annually over a 10-year time period, which began a few years ago.

But in order for those options to vest, he has to meet certain market cap thresholds that range between $125 all the way up to $465. So in the 2026 proxy, it actually looks like he only met the first two hurdles, but basically from 2023 all the way to 2025, the hurdles were not met and he hasn't had those shares vest yet.

And this plan is super aggressive. So, the numbers here assume a 30% annual return on the share price, which seems very difficult to do. Also of note, Chesky plans on donating the awards proceeds to charity.

我确实同意这很激进,而且大体上,我也喜欢这一点,因为太多 CEO 薪酬方案的设计是高管只要露面就能拿到报酬,拿一个以股东为代价的小小参与奖。而这显然不是那种情况。但任何纯粹基于股价支付的方案确实会给管理层带来一些诱惑。

如果你是一位 CEO,看着一个远高于当前股价的门槛,你可能会受到诱惑去全力一搏,也许是通过大规模收购,或者承担大量债务来推高回购,或者以牺牲盈利能力为代价追逐增长,只是为了推动股价向那个目标靠近。

而从长远来看,这对股东并不总是好事,至少这通常不是这些股价目标设定的初衷。所以我的观点是,这可能会鼓励真正不必要的冒险,但到目前为止并没有。如果说有什么不同,Chesy 反而走了相反的方向。

所以就像你说的,他避免了大额并购。资产负债表上的现金仍然远多于债务,而且他一直愿意接受略低的利润率来再投资于业务。如果你试图围绕给定的股价目标来管理公司,你根本不会这样做。

I do agree it's aggressive and for the most part, I do like that too many CEO packages are set up so the executive just gets paid for showing up, gets a little participation trophy to the cost of shareholders.

And this is clearly not one of those situations. But any plan that pays out purely on the share price does create some temptations for management. If you're a CEO looking at a hurdle that's far above where the stock trades today, you might be tempted to swing for the fences with maybe a big acquisition or taking on a lot of debt to juice buybacks or chasing growth at the expense of profitability just to get the stock moving toward that target.

And that's actually not always a good thing for shareholders in the long run. at least it's not usually the spirit in which these stock targets are configured. So my view is is that it could encourage really unnecessary risk-taking, but so far it hasn't.

And if anything, Chesy has gone the other way. And so like you said, he's avoided big M&A. The balance sheet still has far more cash than debt, and he's been willing to accept slightly lower margins to reinvest into the business.

And that's really not how you would behave if you were trying to manage the company around a given stock price target.

这个计划也有一些防护措施。门槛是按 60 天平均值衡量的。所以股价的短期飙升不算达到目标。而且每一批都有各自的合格日期。所以后面的批次无论股价涨多高都不能提前归属。所以你不能仅仅因为股票在未来 6 个月表现非常好,就在以后解锁最高目标。

这关乎持久的价值创造。而且股份在归属后两年才会交付。所以从你实际赚到薪酬到股份交付之间有一个强制的时间差。除此之外,与 Chesy 已经持有的股份相比,这个奖励相当小。所以他最大的财务激励仍然是做符合企业长期价值最佳利益的事情,而不是不惜一切代价优先达到下一个门槛。

And the plan also has a few guard rails, too. So, the hurdles are measured on a 60-day average. So, a short spike in the stock does not count toward meeting the target. And each tunch has its own eligibility date.

So, the later ones can't vest early no matter how high the stock goes. So you can't unlock the maximum target down the road just by having, you know, the stock do really well over the next 6 months.

And it's about lasting value creation. And then also the shares aren't delivered until 2 years after they vest. So there's sort of a a forced lag between when you actually earn the compensation and when the shares are delivered.

And so on top of that, the award is pretty small compared to the stake that Chesy already owns. So his biggest financial incentive is still to do what's in the best interest of the long-term value of the business and not just prioritizing hitting the next hurdle at all costs.

而在 Chesy 之外,高管的激励基于几个不同的绩效指标,对吧?而且这些指标实际上相当不错。它们包括已预订的间夜和体验、收入增长、EBITDA 利润率,以及国际间夜预订量。然后还有一些更主观的衡量标准,比如预订转化率、旅行质量和客户服务满意度。

所以在我看来,我认为这是一个非常好的组合,既有业务特定的绩效指标,应该有助于继续增加股东价值。所以如果他们预订了更多的间夜、更多的体验,而且没有花更多的钱,那么他们很可能就能拿到奖金。是的。但我也认为股东会看到股价上涨带来的价值。

And outside of Chesy though, executives are incentivized based on a few different performance metrics, right? And they're actually pretty good. So they include things like nights and experience booked, revenue growth, and evida margins, as well as international nights booked.

Then they have a few more subjective measures such as booking conversion, trip quality, and customer service satisfaction. So in my view, I think there's a really good mix of both business specific performance metrics that should help continue to increase shareholder value.

So if they're booking more nights, booking more experiences, and doing it without spending a lot more money, well, you know, chances are executing going to own their bonuses. Yes.

But I also think shareholders are going to see value in the value of their share prices going up.

所以三位创始人净资产中大约有 220 亿美元在这只股票上。所以他们与确保 Airbnb 成功这一点非常非常一致。而在 Chesy 的情况下,尽管他的期权在过去四年里已经投入,我认为他没有要求改变方案参数以便实际拿到那笔奖金,这真是太好了。

So the three founders have something like $22 billion of their net worth in the stock. So they're very very well aligned with making sure that Airbnb succeeds. And then in Chesy's case, even though his options have invested over the last four years, I think it's just great that he hasn't asked for the package parameters to change so that he can actually be paid that bonus.

是的。从高层面来看,我认为这是目前比较好的激励设置之一。创始人持有巨大股份。Chesky 真的只拿一美元工资,而且他的收益只有在股价大幅上涨时才会兑现,而不是小幅上涨。所以董事会实际上也简化了 2026 年的高管奖金。

现在它基于 75% 的收入增长和 25% 的调整后 EBIT 利润率,他们去掉了那些更主观的衡量标准,那些是最容易获得的。但你知道,我唯一的挑剔仍然是调整后 EBITA 那部分。

他建议 ITA 排除基于股票的薪酬。所以高管的部分薪酬是基于一个忽略他们自己奖励成本的利润率。

Yeah. And at a high level, I think it's one of the better incentive setups out there. The founder owns a huge stake. Chesky takes a dollar salary literally and his upside only kicks in if the stock goes up a lot, not a little bit.

And so the board actually simplified the executive bonus for 2026 too. And it's now based 75% on revenue growth and then 25% on adjusted EBIT margins and they dropped the more subjective measures which are the easiest ones to gain.

But you know my one quibble still is that adjusted EBITA portion of things. He's suggested ITA excludes stockbased compensation. So the executives are partly paid on a margin that ignores the cost of their own awards.

然后考虑到我们所说的关于股票薪酬的一切,我很希望看到像每股自由现金流这样的指标,因为每股部分捕捉了稀释的影响,对吧?股份数量增加。

And then given everything we've said about stockbased compensation, I would love to see something like free cash flow per share in there since the per share part captures the effects of dilution, right? An increased share count.

所以总的来说,公司治理相当不错。作为股东,这些都没有让我晚上睡不着觉。所以如果我必须挑一个我会更关注的事情,那很可能是 AI。尽管我认为他们被我们讨论过的其他一些公司颠覆的可能性要小得多,但我确实认为这给他们带来了一些根本性的不确定性。

And so overall, the corporate governance is pretty good. And as a shareholder, I mean, none of this is keeping me up at night whatsoever. And so if I had to pick something that I was going to be more focused on, it would probably be AI.

And even though I think they are much less likely to be disrupted by some of the other companies we've talked about out there, I do think it raises some fundamental uncertainties around things for them.

现在,Airbnb 基本上避免了支付这笔税,仅仅是因为人们会直接在搜索中输入一个地点加 Airbnb。但有一种可能,再说一次,我们并不真的确定,但下一代旅行者可能会以不同的方式开始他们的旅行。

我认为这并非不可想象,比如我儿子,当他 20 岁想和朋友去旅行时,也许他只会问 Chachi Bet 或 Claude 去哪里住,然后有一个 AI 代理,从起点开始看,而不是 Google,也不是 Airbnb。

Now, Airbnb has mostly avoided paying this tax simply because people will type in a location followed by Airbnb directly into search. But there's a chance, and again, we don't really know this for sure, but there is a chance that the next generation of travelers may start their trip differently.

I don't think it's inconceivable to think maybe my son for instance when he's 20 years old and wants to go traveling with some friends maybe he'll just ask Chachi Bet or Claude where to stay and then have an AI agent that looks at the starting point not Google and not Airbnb.

所以,当你想到 Airbnb 预订或 Expedia 的商业模式时,谁掌握了起点,谁就能收取租金。而对 Airbnb 来说幸运的是,与许多竞争对手相比,他们在大多数情况下都掌握着起点。

So when you think of the business models of Airbnb booking or Expedia, whoever kind of owns the starting point is the one that gets to charge the rent. And luckily for Airbnb, they for the most part own the starting point compared to a lot of their competitors.

对。AI 这个角度很可能对 Airbnb 以远低于竞争对手的价格获取客户的能力构成风险,而这此前一直是他们的优势。

>> Yeah. the AI angle probably poses a risk to Airbnb's ability to acquire customers at a much lower price than competitors which has been an advantage for them previously.

所以,如果 Airbnb 在某个时候不得不向 OpenAI 或 Claude 付费,让它们把客户导流给自己,而他们的供给和库存又在某种程度上被智能搜索商品化了,那将大幅削弱他们目前的地位——现在大多数用户是直接从他们自己的应用进来,或者直接在 Google 上按名字搜索 Airbnb。

And so if Airbnb at some point has to pay open AAI or claude to divert customers to them and sort of their supply and inventory has has been commoditized to some extent by a gentic search that would dramatically weaken their position from where they are today where most users are directly coming from their own app or search for Airbnb directly on Google by name.

所以到现在,ChatGPT 发布已经四年了。而仍然有大约三分之二的预订间夜是在 Airbnb 自己的应用内完成的。而且正如前面提到的,这个份额实际上还在继续上升。所以,通过应用完成的预订越多,Airbnb 对其他各方的依赖就越少,他们也就越自主。

And so at this point, we're four years past the release of Chad Tribute. And still roughly 2/3 of nights booked are booked within their Airbnb app. And that share, as mentioned earlier, is actually only continuing to rise.

And so the more bookings that flow through the app, the less Airbnb has to rely on on everyone else and the more autonomous they are.

而且,虽然大家都在担心 AI 是一种威胁,但它实际上在某种程度上一直是 Airbnb 的顺风,因为他们现在有 AI 在无需任何人工介入的情况下解决了 45% 的客服问题。我认为这总体上改善了客户体验,然后希望也能帮 Airbnb 节省一些成本。

And and while everyone is concerned about AI being a threat, it's actually been somewhat of a tailwind for Airbnb in some ways is they now have AI resolving 45% of customer service issues without any human needing to be involved.

And that is I think all around just improving the customer experience and then hopefully saving Airbnb on some costs as well.

对。我基本同意这一点。我认为“AI 几乎会颠覆所有企业”这个说法最近被推到了极限。虽然我确实认为 AI 会颠覆一些企业,但我认为很多投资者在某种程度上低估了它将对许多企业产生的积极影响,Airbnb 可以说就在其中。

>> Yeah, I pretty much agree with that. I think the whole AI is a disruptor to nearly every business I think was stretched to its absolute limits recently. And while I do think that AI will disrupt businesses, I think many investors kind of underestimate the positive effects that will have on many businesses, Airbnb kind of being included here.

所以,AI 让许多软件企业变得更好,因为他们可以用更少的人获得相同甚至更高的产出。所以对我来说,这是一个巨大的顺风。而我认为,关注这一点就意味着你要关注那些围绕应用的数据。如果我们看到越来越多的用户使用这个应用,那很好,大概率没什么可担心的。但如果它停滞或下降,那就是完全另一回事了。

So AI has made many software businesses better because they can go and get the same or even higher output out of fewer people. So to me, that's an incredible tailwind. And I think watching this just means that you watch the numbers that are based around the app.

If we're seeing more and more users using the app, well great. there's probably nothing to worry about. But if maybe it stalls or decreases, then that's a whole different conversation.

所以,我接下来要强调的风险是监管,Sean 你在你的推介里已经相当详细地讲过了。所以,仅提供一下最新情况:纽约市的禁令仍然有效。欧盟在 2026 年早些时候实施了一些短租监管规定。

这些规定增加了额外的登记、数据共享要求,以及税务透明度要求。然后,如果你看西班牙,那里出现了对 Airbnb 相当大的反弹。比如巴塞罗那,计划在未来几年内完全禁止住宅区的短租。

So the next risk that I'd highlight is regulation, which Sean you covered in quite a bit of detail in your pitch. So just to provide an update, New York City bans remain in place.

The EU implemented some short-term rental regulations earlier in 2026. The regulations add additional registration, data sharing requirements, as well as tax transparency. Then if you're looking in Spain, there's been a pretty big backlash against Airbnb.

So Barcelona, for instance, plans on completely banning short-term rentals in the residential area over the next few years.

所以,Airbnb 确实有一些监管方面的事情需要担心和处理,但这似乎并不是一个针对他们业务的巨大逆风。对,我不认为我的看法有太大变化,但这并不是说什么都没变,而是我的看法是,监管确实是一个真实的风险,而且某种程度上是急性的,因为它更像是一系列局部逆风,而不是对整个业务的慢性威胁。

So, you know, Airbnb does have some regulatory things that they have to worry about and work through, but it doesn't seem to be a gigantic headwind against their business. Yeah, I don't think my view has changed a ton, which is not to say that nothing has changed, but the way I see it is that regulation is a real risk sort of acutely because it's more of a series of local headwinds than a chronic threat to the whole business.

所以,纽约确实是我们最好的测试案例。在禁令之前,该市估计每年为 Airbnb 带来约 8500 万美元,这在当时仅占收入的 1% 左右。然后,由于监管,那里的短租房源在第一年下降了超过 80%。

然而,你很难在 Airbnb 的整体业绩中找到这一影响的任何迹象。

And so New York is really the best test case we have for that. Before the ban, the city was estimated to bring in about $85 million a year for Airbnb, which was barely 1% of revenue at the time.

And then short-term listings fell there because of regulations by more than 80% in that first year. And yet you would have struggled to find any sign of that impact in Airbnb's overall results.

这就是在超过 220 个国家拥有超过 900 万个房源的好处。而倾向于严厉打击的地方,往往是住房已经紧张的大型密集旅游城市,比如纽约、巴塞罗那或阿姆斯特丹。但 Airbnb 的很大一部分供给位于短租不会引发同样反弹的地方,比如海滨小镇、山间小屋,或者只是那些更渴望旅游收入的小城市。

And that is the benefit of having more than 9 million listings in over 220 countries. And the places that tend to crack down are big dense tourist cities where housing is already tight like New York, Barcelona, or Amsterdam.

But much of Airbnb's supply sits in places where short-term rentals don't cause the same backlash like beach towns or mountain cabins or just smaller cities that are more thirsty for those tourism dollars.

而我会更密切关注的是,如果这种情况开始从个别城市蔓延到整个国家禁止 Airbnb,那么西班牙就是值得关注的一个。

And where I would pay closer attention is if it starts to spread from individual cities to entire countries banning Airbnb and Spain would be one to watch there.

所以去年,西班牙政府命令 Airbnb 下架约 65,000 个不符合其规定的房源。而欧盟新的登记和数据共享规则也刚刚在 5 月生效。

And so last year, the Spanish government ordered Airbnb to pull roughly 65,000 listings that didn't meet its rules. And the EU's new registration and data sharing rules also just took effect in May.

所以,单就这些规则本身而言,它们主要是强制房东登记,并给城市提供更多数据,这对 Airbnb 长期来说并不是什么坏事,但它们也让政府有了一个容易得多的工具来普遍执行更严格的限制。所以,西班牙的情况绝对值得持续关注。

And so on their own, those rules mostly force hosts to register and give cities more data, which is, you know, not a terrible thing for Airbnb longterm, but they also give governments a much easier tool to enforce stricter limits generally.

So, it's definitely something to keep monitoring what's going on in Spain.

对,绝对同意。然后我认为你还得考虑一下禁止短租的二阶效应。很可能需求会继续保持高位,人们会继续前往这些旅游目的地。所以,也许这仅仅意味着人们最终会使用邻近城市的 Airbnb,或者可能在城市内更多地使用酒店。

但既然 Airbnb 现在也上架酒店,我认为他们在这方面实际上受到了相当好的保护。

>> Yeah, absolutely. And then I think you also have to kind of think about the second order effects of banning short-term rentals. You know, chances are demand will continue to remain high and people will continue to visit these tourist destinations.

So, maybe it just means that people will end up just using Airbnbs in adjacent cities or maybe using more hotels inside of the city. But since Airbnb is now listing in hotels, I think they're actually pretty well protected from this on that front.

我同意你这一点。而且,为了周全起见,对于任何考虑把 Airbnb 作为投资的人来说,我想提到的唯一另一个主要风险是,旅游业务是一个周期性行业,我认为这一点永远不会改变。

>> I agree with you on that. And really uh the only other major risk I'd want to mention for the sake of thoroughess for anybody who's thinking about Airbnb as an investment, the business of travel is a cyclical one and I don't think that will ever not be true.

在某种程度上,这始终取决于我们处于经济周期的哪个位置,除非旅行的成本降到让人觉得不去旅行简直不可思议的地步。但你知道,在瞬移技术被开发出来之前,我不会对此抱太大期望。所以,在衰退到来之前,现实是人们更可能减少出行次数,当然也会在更紧的预算下生活。

而如果他们确实出行,且不是商务旅行,他们可能会寻找更便宜的旅行选择。

It's always going to some extent come down to where we are in the economic cycle unless the cost of travel just comes to a point where it would be crazy not to travel. But you know until teleportation is developed I won't be holding my breath for that.

So until that comes in a recession, the reality is that people are more likely to take fewer trips and they're operating on tighter budgets of course. And if they do take a trip and it's not, you know, business travel, they may look for cheaper travel options.

所以,这对 Airbnb 的影响是,他们的预订间夜会下降,然后每晚房价也会下降。所以,在需求下降的同时,预订的每晚价格也很可能同时下跌。结果就是业务遭受双重打击。

And so how that impacts Airbnb is that their nights booked declines and then also the nightly rate. So the price per night that's booked would also likely fall at the same time as there's a decline in demand.

And what you get is there's a double whammy to the business.

而且,因为 Airbnb 有很多固定成本,比如维护应用的工程师和营销费用,这在收入增长时是件好事,因为它让利润率大幅扩张。但当收入急剧下降时,它会产生相反的效果。这就是所谓的去杠杆化,关键在于经营杠杆是双向起作用的。

情况好的时候,它们会非常好。情况坏的时候,它们可能会非常糟。

And because Airbnb has a lot of fixed costs with things like engineers maintaining the app and their marketing expenses, that has been a great thing as revenues have grown because it's allowed margins to expand dramatically.

But it has the opposite effect when revenues sharply decline. And this is known as deleveraging with the point being that operating leverage works in both directions. And when things are going good, they're going really good.

And when they're going bad, they can go really bad.

是的,这确实是一个风险,但我认为对 Airbnb 来说幸运的是,这个风险并不只针对 Airbnb,它的所有竞争对手也同样面临这个风险。

Yeah, I mean it's certainly a risk, but I think luckily for Airbnb, it's a risk that's not just focused just on Airbnb. It's a risk that exists for all of its competitors as well.

而且既然他们拥有这么漂亮的资产负债表,每年又能产生数十亿美元的现金,我认为他们的处境相当不错,至少能够抵御这类冲击,如果这些冲击最终真的发生的话。

And since they have this really nice balance sheet, and since they're generating, you know, billions of dollars in cash per year, I think they're pretty well set up to at least weather those kinds of storms if they eventually hit.

而且他们在广告上的花费要少得多,这也是他们比一些竞争对手更具韧性的另一个原因。

And the fact that they spend way less on advertising as well is another way that they're just more resilient versus some of their competitors.

Airbnb 是一家非常有意思的公司,因为它展示了经营杠杆能带来多么巨大的差别。我认为这个转折基本上发生在 2021 年。说来也怪,Airbnb 的股价恰恰是在它开始出现这个拐点的时候创下了历史新高。

所以将近 6 年之后,尽管营收在持续复利增长、公司现在的盈利能力明显比那时强得多,他们的股价却还没有完全回到那个高点。

Airbnb is such an interesting business because it shows how operating leverage can make just a huge difference. And I think that switch pretty much happened in 2021. And oddly enough, Airbnb's share price had its all-time high just while it was inflecting at this point.

So nearly 6 years later, their share price hasn't gotten quite back to that point, despite the revenue compounding and the business clearly being much more profitable now than it was then.

这种增长有一部分来自可以说是他们最大的增长杠杆,也就是地域扩张。Sean,你最初推荐 Airbnb 的时候说过,Airbnb 只在大概五个国家有深度渗透。你提到,如果他们能让巴西、德国或日本这样的国家达到和我老家加拿大相似的渗透率,那很容易就价值数百亿美元。

Part of this growth has been from arguably their largest growth lever, which was just geographic expansion. Sean, when you first pitched Airbnb, you said that Airbnb only had deep penetration in about five countries.

You mentioned that if they could get countries like Brazil, Germany, or Japan to have similar penetration rates to my home country of Canada, that could easily be worth tens of billions of dollars.

这是我非常兴奋的一件事,而且看起来确实在见效。整体来看,扩张市场按预订间夜数计算的增长速度是那些更传统的核心市场的两倍。

>> It's something I'm really excited about that does seem to be working out. Expansion markets overall are growing at double the rate in terms of nights booked versus these more traditional core markets.

所以在最近一个季度,巴西同比增长超过 30%,这非常惊人。而或许更令人印象深刻的是,同期巴西的首次预订用户增长了 40%。

And so, in the latest quarter, Brazil grew by over 30% year-over-year, which is incredible. And perhaps even more impressive is that firsttime bookers in Brazil increased by 40% over the same period.

在日本,他们实现了接近 20% 的同比增长,这又是一个额外的顺风。但也许最好的地域增长杠杆是我之前没想到的那个,那就是印度。印度的增长惊人地加速到了同比 60%。

And so in Japan they saw high teens growth year-over-year, which is an added tailwind. But maybe the best geographic growth lever is the one I didn't expect. India in India growth accelerated phenomenally to 60% year-over-year.

是的,在看他们股东信里的地域表现时,印度是真正让我眼前一亮的国家。这个国家有将近 15 亿人口,这是一个非常非常庞大的数字。但我认为真正的顺风在于这个国家的人口结构还在持续变化和改善。

>> Yeah, India is the country that really jumped out to me when looking at their geographic performance in their shareholder letter. It's a country with nearly 1.5 billion people which is just a massive massive number.

But I think the real tailwind is just how the demographics of that country are continuing to change and improve.

我现在正在看一张来自 macro trends 的图表,人均 GDP 的增长非常迅猛,尤其是自 2000 年代初以来。这意味着会有更多印度人拥有更多可支配收入去做旅行之类的事情。

而哪怕只有一小部分人开始在印度使用 Airbnb,那也是一个可能带来巨大顺风的市场,说实话,这个顺风可能持续几十年。而正如数据所示,它正在获得大量增长动能。

So I'm looking at a chart from macro trends right now and the GDP per capita growth has been explosive especially since the early 2000s. So what this means is that more Indians will have more disposable income to do things like travel.

And if even a small number of them begin using Airbnb in India, well, that's a market that could provide a massive tailwind for honestly multiple decades. And as the numbers show, it's getting a lot of traction.

所以,我最喜欢这些扩张市场的一点是,Airbnb 其实并不需要推出全新的产品。还是同一个应用、同一个模式、同样的抽成率,只是换到不同的国家。当然,营销上可能会有一些差异和细微的差别,但他们不需要为了进入一个新的大市场而去设计或真正创新出全新的产品。

我认为这几乎是任何企业能拥有的最好的增长杠杆之一。

So, what I like most about these expansion markets is that Airbnb, you know, they don't really have to deliver a brand new product. It's the same app, it's the same model, it's the same take rate, just in different countries.

Sure, there may be some differences and subtle nuances in the marketing, but they're not required to design or really innovate brand new products to enter a new large market. I think that's one of the best growth levers pretty much any business can have.

关于这些国家的数据,有一点值得澄清:Airbnb 是按客源地口径来报告的,也就是说,依据的是房客住在哪里,而不一定是他们住在哪里。所以当印度增长 60% 时,指的是印度人在 Airbnb 上预订了更多行程,无论是在国内还是国外。

而这正是你想看到的,因为这意味着 Airbnb 在这些国家赢得了新客户,而不只是在那里增加了房源。

One thing worth clarifying on those country numbers is that Airbnb reports them on an origin basis, meaning based on where the guest lives, not necessarily where they're staying.

So when India grows 60%, that's Indians booking more trips on Airbnbs either home or abroad. And that's exactly what you want to see because it means Airbnb is winning over new customers in those countries and not just adding listings there.

这也给刚才说的“同一个产品”补充一点细微之处。核心产品是一样的,但这些市场上的很多成功来自本地化的小调整。比如在巴西和墨西哥,房客现在可以免息分期付款,这也是这些国家很多人习惯的大额消费支付方式。

另外,他们是在各个国家分别开展本地营销活动,而不是搞一个全球统一的广告活动。所以这并不完全是全新的产品,但也不是纯粹的照搬照抄。

And it also add a little nuance to the same product point. The core product is the same, but a lot of the wins in these markets have come from small local tweaks. So in Brazil and Mexico, guests can now pay in interest free installments, which is how a lot of people in those countries are used to paying for bigger purchases.

And then they've been running local marketing campaigns on a country bycountry basis rather than one global ad campaign. And so it's not exactly a brand new product, but it's not pure copy and paste either.

我还想指出另一点:承担大量增长的并不只是扩张市场。拉丁美洲在最近一个季度增长了约 20%,亚太地区增长了接近 20%,但北美也创下了三年来的最佳增长,欧洲同样在加速。

And the other thing I'd point out is that it's not just the expansion markets that are carrying a lot of the growth. Latin America grew about 20% in the latest quarter and Asia Pacific grew in the high teens, but North America also had its best growth in three years, and Europe accelerated, too.

这一点很重要,因为 Airbnb 的大部分业务都高度集中在那五个核心市场。而扩张市场的增长速度是它们的两倍。当然,这是在一个小得多的基数上实现的。所以他们需要数年时间才能追赶上来,真正大幅拉动整体增长率。

尽管如此,这仍然令人印象深刻。而如果核心市场能保持高个位数增长,同时那些较新的市场在其上继续复利增长,那对投资者来说就是一个非常好的局面。

So that matters because a majority of Airbnb's business is so concentrated in those five core markets. And the expansion markets are growing twice as fast. But of course, that's off a much smaller base.

So it will take them years to catch up before they really move the overall growth rate in a big way. But still impressive nevertheless. And if the core markets can keep growing in the high single digits while those newer markets compound on top, that's just a really nice setup for investors.

我还想提另一个增长杠杆,那就是酒店,我们前面稍微提到过。酒店预订间夜目前仍只占公司总预订间夜数的个位数比例,但在上个季度,它们的增长速度是房源预订的三倍。

And another growth lever that I want to mention is hotels, which we touched on a little bit earlier. And hotel nights booked are still just a singledigit share of total nights booked for the company, but they are growing three times as fast as home bookings in the last quarter.

在 Airbnb 上订酒店想想有点好笑,但实际上,我和我妻子在预订去拉斯维加斯看 Sphere 的行程时,最后订的不是传统的 Airbnb 房源,而是通过 Airbnb 订了一家酒店。

And it's a bit funny to think of booking a hotel on Airbnb, but actually my wife and I that when we just booked our trip to Vegas to go to the sphere, we ended up booking not a traditional Airbnb, but a hotel through Airbnb.

令人振奋的是,Airbnb 上 35% 的首次酒店房客会在一年内通过 Airbnb 购买房源。我认为他们这么做是非常有意的,通过价格匹配保证以及提供可用于未来预订的 Airbnb 抵扣金来实现。

所以这实际上就是 Airbnb 用来吸引那些寻找更传统体验的人、然后鼓励他们尝试 Airbnb 新东西的漏斗。

And what's promising is that 35% of firsttime hotel guests on Airbnb then end up going to purchase a home through Airbnb within a year. And they did this very intentionally, I think, with a price match guarantee and by offering Airbnb credits that could be then used for future bookings.

And so that's really the funnel that Airbnb is using to pull people in that are, you know, looking for more traditional experiences and then encouraging them to try something new with Airbnb.

所以,虽然酒店业务的增长不如国际市场的增长那么亮眼,但我确实认为它正在发挥一个获客渠道的作用,可以贯穿整个公司。有些人可能从来没试过住民宿,他们在 Airbnb 上订了酒店,对品牌建立了信任,拿到了一些可用于未来预订的积分,然后再次回来订民宿。基本上就是这个思路。

And so while the the hotel growth isn't as impressive as growth in the international markets, I do think it's really functioning as a customer acquisition channel that can be funneled throughout the company and and someone who may have never tried staying at a home.

They book a hotel on Airbnb. They gain trust with the brand. They get some credits that can be used toward future booking and then they come back again for a house. That's basically the idea.

是的,我认为这是一个非常非常聪明的获取新客户的方式。所以我得向他们致敬。Airbnb 基本上是想明白了,酒店有这种空置库存,那就想办法帮酒店把这些库存填上,同时激励这些新客户,提升他们核心产品的品牌认知度。

Yeah, I think it's a really really clever way to get new customers. So I have to tip my hat to them. Airbnb basically figured that hotels have this kind of empty inventory and let's just find a way to fill that for the hotels while also incentivizing these new customers to increase brand awareness of their core product.

我想说,这个策略以及地域扩张和他们另外几个策略,效果也都非常非常好。因为首次预订用户增长了11%,是 Airbnb 过去四年最快的增速。我认为这是一个非常强的信号,说明 Airbnb 在寻找这些新客户方面所做的努力效果非常非常好。

And I'd say this strategy as well as geographic expansion and a few of their other ones have also worked out really really well. So because firsttime Bookers grew by 11% the fastest growth rate that Airbnb has had in the last four years.

I think it's a really strong signal that what Airbnb is doing around just finding these new customers is working really really well.

而一旦你进入了 Airbnb 的生态,就很难再离开,原因很简单,至少在我看来,这个产品就是比竞争对手好得多,甚至比直接用谷歌搜索还要好。

And once you are in the Airbnb ecosystem, it's really hard to get out simply because in my view at least, the product is just a lot better than their competitors or even doing a Google search.

是的,这一点我同意。Airbnb 能够把体验和服务叠加到旅行中,这一直是、现在仍然是我最兴奋的事情之一。Airbnb 过去一年把供给扩大了近80%,就像我之前提到的体验业务那样。而预订量无论是同比还是环比都在加速。

Yeah, I agree with you there. And Airbnb's ability to layer in experiences and services into trips has been an and still is one of the things I'm most excited about. Airbnb grew its supply by nearly 80% over the last year.

Like I mentioned earlier for experiences. And then seats booked are accelerating both year-over-year and quarter over quarter.

但我觉得最有意思的数据是,去年年底时,近一半的体验预订并没有附带住宿。也就是说,人们来 Airbnb 只是为了订一个体验,这就创造了又一个获客渠道,和酒店类似。

But the stata I find most interesting is that at the end of the last year almost half of experience bookings weren't attached to a stay. So people are coming to Airbnb just to book an experience which creates another customer acquisition channel similar to the hotels.

在服务方面,他们已经不只是私人厨师和按摩了。他们还增加了更实用的服务,比如生鲜配送、租车、机场接送、行李寄存,甚至还有高端酒店设施的一日通行证。每一项都只是小小的附加服务,但加在一起,就让使用 Airbnb 成为你整个旅程中都愿意做的事,而不只是在预订时、入住时才用。

And on the services side, they've gone beyond just private chefs and massages. And they've added more practical services like grocery delivery, car rentals, airport pickups, luggage storage, and even day passes to amenities at high-end hotels.

And each one is just a small add-on, but together they make using an Airbnb something that you want to do throughout a trip, not just when you book, when you're staying.

Airbnb 去年拨出2亿到2.5亿美元来启动这些新业务。Chesy 本人也把它描述为一项需要多年推进的努力,会一个城市一个城市地铺开。所以我把它看作一个长期选项,而不是能在未来12到18个月里真正推动业绩数字的东西。

Airbnb set aside 200 to $250 million last year to get these new businesses off the ground. And Chesy himself describes it as a multi-year effort that's going to get rolled out one city at a time.

So I see it as a long-term option rather than something that really moves the numbers in the next 12 to 18 months.

我对保险也是类似的看法。这是一个很小的押注,但上一季度客人旅行保险收入增长了60%,而且他们已经开始为客人和房东试点新型保险产品。

I also think of insurance similarly. It's a really small bet, but guest travel insurance revenue grew 60% last quarter, and they've started piloting new types of insurance products for both guests and hosts.

有了这些表现相当不错的增长驱动因素,你就能理解管理层为什么给出了十几%中段的收入增长指引。研究完这一期之后,我的主要结论是,我对2024年和2025年增长放缓的担忧已经没那么大了。

我想在研究之前,我更多是在纠结这项业务为什么放缓到了个位数增长。但考虑到他们目前拥有的所有这些增长杠杆,以及过去几个季度增长回升到十几%中段,我认为投资逻辑相当在正轨上。

And with all these growth drivers running pretty well, you can see why management has guided to a mid- teens revenue growth. After researching this episode, you know, my main conclusion is that I'm not nearly as concerned with the slower growth rates in 2024 and 2025.

I think before researching, I was a lot more focused on why this business had slowed down to that singledigit growth. But with all the growth levers they currently have and with all the growth rebounding here in the last few quarters back up to the mid- teens, I think the thesis is quite well on track.

从很高的层面来说,我会说这项业务的状况肯定比我最初推荐时更好。而最大的正面意外是总预订额的重新加速,尤其是在其核心市场。

On a pretty high level, I would say the business is definitely in better shape than when I first pitched it. And the biggest positive surprise has been the reaceleration in gross bookings, especially in its core markets.

去年收入增长了10%。在今年前两个季度分别增长18%和17%之后,管理层现在预计全年至少实现十几%中段的增长,这真的很不错。

revenue grew 10% last year. And after growing 18% and 17% in the first two quarters of this year, management now expects at least mid- teens growth for the full year, which is really great.

到目前为止,AI 也许算是一个顺风,但肯定不是逆风。而最大的负面意外是,更快的增长还没有完全传导到利润率上,这说得通,因为他们在投资以推动增长。营业利润率实际上从2024年的23%下滑到去年的约21%。

股权激励也在持续攀升。不过最近几个季度有所好转,但利润率扩张仍然比我预期的要慢。

And so far, AI has maybe been a tailwind, but certainly not a headwind. And the biggest negative surprise though is that the faster growth has not fully flowed through to margins yet, which makes sense because they're investing to drive that growth.

Operating margin actually slipped from 23% in 2024 to about 21% last year. And stockbased compensation has kept climbing too. And the last couple of quarters though have been better, but still margin expansion is taking longer than I expected.

至于抽成率,它一直维持在13%左右,并没有像我以为的那样在他们改变收费方式之后上升。我仍然认为这里缺失的一环是赞助广告位。Chesy 曾把广告称为一条相当轻松的路径,能带来10亿美元的高利润率增量收入。

但他显然决定先把 AI 做好,并围绕它设计广告形式。考虑到搜索变化得如此之快,我确实认为这是正确的决定,即使这意味着要比我希望的等更久,才能看到人们两三年后还在如何搜索东西。

And then on take rates, this is held around 13%. Rather than rising like I'd assumed after they've changed the way that they apply their fees. And I still think the missing piece here is sponsored listings.

And so Chesy has called ads a pretty easy path to $1 billion in incremental high margin revenue for them. But he's clearly decided to nail AI first and design an ad format around that.

So given how quickly search is changing, I do think that is the right call, even if it means waiting a bit longer than I'd hoped to see how people are are still searching for things in 2 or 3 years from now.

就公司的内在价值而言,我最初的模型给 Airbnb 的内在价值定在每股约150美元。我是用企业价值对 EBIT 的方法、以二十几%低至中段的退出倍数得出这个估值的。而如今股价在150多美元中高段交易,已经追上了这个估值。

这花了大约一年多的时间。这也体现在我们享受到的股价涨幅中。

And in terms of the intrinsic value of the company, my original model put Airbnb's intrinsic value at about $150 a share. And so using an enterprise value to EBIT approach with an exit multiple in the low to mid20s, that was how I came up with that valuation.

And with the stock trading in the mid to high 150s today, it caught up to that estimate. Uh and it took about a little over a year to do so. And that has been reflected in the share price gains that we've enjoyed.

如果我今天要更新我的模型,我大概会做两处改动。首先,我得反映出抽成率并没有像我原本以为的那样上升,并且大概率把它从我的基准情景中去掉。我至少会假设抽成率持平,然后把赞助广告位当作牛市情景里的纯上行空间,而不是要纳入基准情景的东西。

And if I were going to update my model today, I would probably make two changes. And firstly, I'd have to reflect the take rate not having increased in the way I thought it would have and take that out of my base case probably.

And I would at least assume a flat take rate and then treat sponsored listings as maybe just pure upside in a bull case rather than being something to factor into my base case.

其次,我认为在利润率扩张方面我会更有耐心,因为管理层目前显然选择再投资。所以也许你可以在增长上给出更激进的假设,但你不能同时指望更高的增长和更高的利润率。

And then secondly, I think I'd be more patient on margin expansion since management is clearly choosing to reinvest right now. And so maybe you could have more aggressive assumptions on growth, but you're not going to be able to expect higher growth and higher margins at the same time.

综合来看,我认为我对这家公司内在价值的估计并没有发生剧烈变化。更快的增长大致抵消了广告业务的延迟以及利润率扩张放缓的影响。

And netting it all out, I don't think my intrinsic value estimate of the company has moved dramatically. Faster growth sort of roughly offsets the delay in the ads and the slower margin expansion.

但我仍然认为这是一家非常出色的公司,经营得非常好,而且其股价相对于其价值来说相当公道,甚至可以说很划算。

But I still think it's a wonderful company that is operating very very well and the price is more than fair for shares in it.

所以你提到股本数量会变动,而股权激励(SBC)会通过股票回购来抵消,从而让股本数量保持完全不变。但正如我们稍早提到的,如果看自2022年以来的稀释股本数量,它实际上每年缩减了近3%。

如果他们能继续以低于内在价值的价格回购股票,那么长期每股价值很可能会比你提到的还要略高一些。

So you mentioned that the share count would move and that SBC would be matched by share purchases kind of keeping the share count the exact same. But you know as we mentioned a little bit earlier if we look at the diluted share count since 2022 it's actually shrunk by nearly 3% a year.

And if they can continue buying back shares at prices that are below intrinsic value, then chances are the long-term value per share is actually going to be maybe even a little bit higher than what you mentioned.

所以,我们仍然持有 Airbnb,它在我们内在价值组合中约占13%的权重。我仍然认为这项业务在未来几年相当有吸引力,但考虑到这个持仓的规模,我想我更倾向于采取和我们对 Alphabet 一样的策略,也就是按兵不动。

我认为就放着这些股票不动、让投资逻辑自然兑现,很可能是我们这里最好的做法。

So, we still own Airbnb and our intrinsic value portfolio at about a 13% waiting. And I still think that this business is quite compelling over the next few years, but you know, given the size of the position, I think my preference would be to just do the same strategy that we took with Alphabet, which was just in action.

I think just leaving the shares alone and letting the thesis play out is probably our best move here.

我是一个非常满意的股东,我继续对 Brian Chesky 抱有极大的信心,同样重要的是,作为消费者,我依然非常喜欢这款产品,而且我不认为这会因为 AI 智能体或类似的东西而改变。

所以我看不出有任何理由想要长期卖出、不再持有这家公司。

I'm a very satisfied shareholder and I I continue to have a lot of faith in Brian Chesy and and just as importantly I continue to absolutely love the product as a consumer and I don't see that changing because of AI agents or anything like that.

And so I see no reason to want to sell out of owning the business long term.

观察点

季度报告中通过 Airbnb 应用预订的间夜占比
上升或维持在 64% 附近则支持该论点;停滞或下降则会削弱该论点
未来几个季度乃至数年Airbnb 的季度财报和股东信
若上升或稳定则支持;若停滞或下降则削弱

这个频道对 $ABNB 的历次判断

The Intrinsic Value Podcast 在这只股票上共 4 条判断,这里只列相邻的几条。

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