$AMZN · Parkev Tatevosian, CFA · 2026-11-01
Amazon 被显著低估,是当前值得买入的前十大股票之一:股价 239 美元,而其合理价值为 325 美元,前瞻市盈率 22.7 倍,对应长期每股收益增速 21.5%。AWS 增长 39%,利润率为 38.7%,2027-2028 年指引约为 40%;他预计 2026-2027 年将出现自由现金流亏损,2028-2029 年起现金流将更强劲;尽管广告业务放缓,他仍计划在年底前加仓。
逐段跳播
Amazon 宣布净销售额增长12%,更重要的是,其最重要的 AWS 业务板块营收增速加快至39%,高于上一季度的37%。
Amazon announced a 12% increase in net sales, and more importantly, revenue from its most important AWS segment accelerated to 39% growth, up from 37% in the previous quarter.
但并非一切都那么乐观,广告营收增速大幅放缓至低双位数百分比,原因是“Prime Day”活动时间调整导致同比比较变得困难。
But it wasn't all rosy, as advertising revenue slowed significantly to low double-digit percentages due to the difficulty of comparison resulting from the change in the timing of the "Prime Day" event.
Amazon 股价的跌幅要大得多。它现在正在回升,但在公司公布这些季度财务业绩之后,股价仍然处于低位。投资者问我打算怎么处理我持有的 Amazon 股票,问我是否有兴趣加仓,是否在考虑卖出持股,是否仍然认为 Amazon 股票是买入机会,以及是否仍然把它视为当下最值得买入的股票之一。
Amazon shares recorded a much larger decline. It is recovering now, but it is still low after the company announced these quarterly financial results. Investors ask me what I will do with my Amazon shares, whether I am interested in buying more, whether I am thinking of selling my shares, whether I still think Amazon stock is a buying opportunity, and whether I still see it as one of the best stocks to buy right now.
公司整体营收增长了12%,但 AWS 是这些销售额的引擎,而作为 Amazon 的股东,这正是你最希望看到增长的板块。
The company's overall revenue grew by 12%, but AWS is the engine of those sales, and as an Amazon shareholder, this is the sector you want to see the most growth in.
它是最赚钱的板块,享有最高的利润率。营业利润跃升至280亿,高于去年同期的174亿。对于一家仅今年一年就在资本支出上投入2000亿美元的公司来说,这正是你希望看到的业绩。
It is the most profitable sector and enjoys the highest profit margins. Operating income jumped to 28 billion, up from 17.4 billion in the same quarter last year. These are the kinds of results you would want to see from a company that is spending $200 billion on capital expenditures this year alone.
可以看到,AWS 板块的营业利润跃升至178亿美元,而去年同期为114亿美元。这是整体上最赚钱的板块。经营现金流增长29%,达到1680亿。随着 Amazon 在资本支出上投入超过2000亿美元,这一点正变得越来越重要。
You can see that the operating income for the AWS segment jumped to $17.8 billion, compared to $11.4 billion in the same quarter last year. This is the most profitable sector overall.
Operating cash flow increased by 29% to reach 168 billion. This is becoming increasingly important as Amazon spends more than $200 billion on capital expenditures.
她希望看到公司产生现金流,这样 Amazon 就能用内部产生的资金投资人工智能,而不必向投资者融资。
She wants to see the company generate cash flows so that Amazon can use the internally generated funds to invest in artificial intelligence, without having to turn to investors for capital.
作为 Amazon 的股东,我希望公司不要达到那种不得不发行股票来筹资的支出水平。管理团队最让我印象深刻的是,他们表示 AWS 板块2027年和2028年的营收增速将超过40%,或至少达到40%。
As an Amazon shareholder, I hope the company doesn't reach a level of spending that forces it to sell shares. This was what impressed me most from the management team, as they indicated that revenue growth rates would exceed 40% or reach at least 40% in the AWS sector for 2027 and 2028.
听到这个很不错,不是吗?因为这是最赚钱的板块,而且他们此前从未对 AWS 业务做过这样的两年预测,但由于这些客户合同的签订,以及客户在现有客户取消合同时排队等候,他们对自身营收有了清晰得多的判断。
Great to hear, isn't it? Because this is the most profitable sector, and they have never before made such two-year projections for AWS services, but because they have a much clearer view of their revenue due to these customer contracts being signed, and customers waiting in line in case current customers cancel their contracts.
这就是管理团队有信心对未来几年做出这些预测的原因。展望第四季度,管理层预计营收增速将加快至平均14%,高于刚刚结束的这一季度的12%。
That is why the management team feels confident in making these projections for the next few years. Looking ahead to the fourth quarter, management expects revenue growth to accelerate to an average of 14%, up from 12% in the recently completed quarter.
他们还预计广告营收板块将回升至高双位数百分比,因为时间安排的变动改变了该板块的前景。营业利润预计平均达到310亿美元。这较去年同期的250亿美元有所增长,即营业利润增长约25%。
They also expect the advertising revenue sector to recover by a high double-digit percentage, as time shifts change the outlook for that sector. Operating income is expected to reach an average of $31 billion.
This represents an increase from $25 billion in the same quarter last year, or approximately 25% growth in operating income.
对于2026年,他们重申了2200亿美元的支出计划,但在本次财报发布后的电话会议上,管理团队表示他们计划在2027年支出更多。
For 2026, they are repeating their $220 billion spending plans, but during the conference call following this earnings announcement, the management team said they plan to spend much more in 2027.
看看刚刚结束的这一季度的支出速度,他们花了750亿美元。所以,他们目前的速度如果按年计算,可能超过3000亿美元,我认为他们会在2027年支出这个数。
Looking at the pace of spending in the quarter that just ended, they spent $75 billion. So, they are already on a pace that, if we calculate it annually, could amount to more than $300 billion, which I think they will spend in 2027.
所以,考虑到这么庞大的投资规模,我希望看到现金流增长,而它确实在增长,不是吗?经营活动净现金流跃升至424亿美元,高于去年同期的350亿美元。
So, given this huge amount of investment, I want to see the cash flow grow, and it is growing, isn't it? Net cash flow from operations jumped to $42.4 billion, up from $35 billion in the same quarter last year.
看截至9月30日的过去十二个月,他们的经营活动现金流升至1680亿美元,高于去年同期的1310亿美元。所以,经营活动现金流在12个月内增加了380亿美元。
Looking at the past twelve months, which ended on September 30, their cash flow from operations rose to $168 billion, up from $131 billion in the same period of the previous year.
So, cash flow from operations jumped by $38 billion in 12 months.
这些正是你希望从一家投入如此巨额资金的公司身上看到的数字。他们已经花掉了巨额资金。在刚刚结束的这个季度,房地产和设备的采购总额为770亿美元。再说一次,如果按年计算,将达到3000多亿美元,是去年同期支出的350亿美元的两倍多。
These are the kinds of numbers you'd want to see from a company that invests these huge amounts of money. They have already spent enormous sums of money. In the quarter that just ended, purchases of real estate and equipment totaled $77 billion.
And again, if calculated annually, it would amount to more than 300 billion, which is more than double the $35 billion they spent at the same time last year.
所以,你能看到差额是负的,对吧?花出去的钱比产生的钱多,而到目前为止他们是用债务来为这个差额融资的。在刚刚结束的这个季度又增加了480亿美元的债务。总体来看,过去十二个月里他们借了1300亿美元。
So, you can see that the difference is negative, right? More money is being spent than is being generated, and they are financing the difference with debt so far. Another $48 billion in debt was added in the quarter that just ended.
Overall, over the past twelve months, they have borrowed $130 billion.
作为股东,我认同这一点,因为Amazon能够以相对较低的利率借款,税后债务成本大约在5%,或者也许是6%。对于一个营业利润率约为40%、且2027年全年和2028年大部分产能已被预订的品类来说,这是一个有吸引力的借款利率,可以用来为投资融资。
As a shareholder, I agree with that because Amazon can borrow at relatively low interest rates, around 5% as a cost of debt after tax, or maybe 6%. This is an attractive borrowing rate to finance an investment in a category that achieves operating profit margins of around 40%, and is fully booked for 2027 and most of 2028.
所以我认同这一点。但我不想看到他们出售股票,尤其是因为我认为他们的股票被低估了。我不希望他们在这个时候发行新股。
So, I agree to that. But I don't want to see them sell shares, especially since I believe their shares are undervalued. I don't want them to issue new shares at this time.
我在他们的AWS部门看到的正是我想看到的,但没有多出哪怕一刻或哪怕一个百分点的增长,对吧?正好是39%,这正是我认为本季度属于中性增速的水平。
I saw exactly what I wanted to see from their AWS division, but not more than that by a single moment or an additional percentage increase, right? Exactly 39%, which is the level I felt would be a neutral rate of increase this quarter.
任何更高的百分比都会让我高兴。任何更低的百分比都会让我失望。39%正好是我预期区间的中间值。此外,AWS部门在最近一个完整季度的营业利润率为38.7%。因此,他们不仅在这个领域加速增长,而且与去年同期相比还提高了营业利润率。
Any higher percentage would have pleased me. Any lower percentage would have disappointed me. At 39%, that's exactly what I was expecting in the middle of the range. In addition, the operating profit margin was 38.7% in the last completed quarter in the AWS segment.
Therefore, they are not only accelerating growth in this sector, but also increasing its operating profit margin compared to the same period last year.
这证明这种增长完全是由需求增加驱动的。这不是由促销优惠、激励措施或折扣推动的。这些是高利润率的合同,是极其赚钱的销售。
This is evidence that this growth is driven solely by increased demand. This is not motivated by promotional offers, incentives, or discounts. These are highly profitable contracts, and extremely lucrative sales.
这正是我想看到的。再说一次,广告业务的放缓很明显,增速从26%降到12%。管理层将此归因于“Prime Day”的时间安排不同,并表示下个季度增速将回升至接近20%的高位,比如17%、18%或19%。
This is what I wanted to see. Once again, the slowdown in advertising was significant, dropping from 26% growth to 12%. Management attributed this to the different timing of "Prime Day" and indicated that it would rise in the next quarter to high double digits, such as 17, 18 or 19%.
另一个让我失望的数字是他们的员工人数。我原本希望看到更多的生产率提升。我曾希望看到他们利用自动化、机器人和人工智能来提高运营生产率,从而提升人均收入,但他们比上一季度增加了43000名员工,与去年同期相比这个数字要高得多。
Another figure that disappointed me was the number of employees they had. I was hoping to see more productivity improvements. I had hoped to see higher revenue per employee as they used automation, robotics and artificial intelligence to improve the productivity of their operations, but they added 43,000 workers compared to the previous quarter, a much higher number if compared to the same quarter last year.
因此,员工人数的增速从1%加快到3%,现在又到了4%。这样一来,Meta的业绩看起来就好多了,不是吗?在这些业绩公布之后,Amazon股票目前的远期市盈率为22.7,我认为,基于公司的增长、竞争优势和当前前景,这一估值被显著低估了。
Therefore, the number of employees is accelerating from a growth rate of 1% to 3% and now 4%. Now, this makes Meta's results look much better, doesn't it? Following these results, Amazon shares are now trading at a forward price-to-earnings ratio of 22.7, which I believe is significantly undervalued based on the company's growth, competitive advantages, and current prospects.
事实上,跟踪Amazon的华尔街分析师已经上调了他们的长期每股收益增长预期。他们现在预计长期每股收益增长率为21.5%。这大致相当于远期市盈率,表明市盈率相对盈利增长比率(PEG)接近1。
In fact, Wall Street analysts who follow Amazon have revised their long-term earnings per share growth estimates upward. They now expect earnings per share growth of 21.5% in the long term.
This is roughly equivalent to the forward earnings multiple, indicating that the price-to-earnings-to-growth (PEG) ratio is close to one.
我还更新了我对Amazon的贴现现金流估值模型,做了一些关键调整。我预计2026年和2027年的自由现金流亏损会更大:2026年为-340亿美元,2027年为-200亿美元。不过,我也预计从2028年开始自由现金流会更强。
I have also updated my discounted cash flow valuation model for Amazon with some key changes. I anticipate larger free cash flow losses in 2026 and 2027: -$34 billion in 2026 and -$20 billion in 2027.
However, I also expect stronger free cash flow starting in 2028.
我预计数据中心的现金流出将在2028年或也许是2029年达到峰值,并且我预计Amazon将从2029年开始强劲收获这些投资带来的回报。
I anticipate that cash outflows for data centers will peak in 2028 or possibly 2029, and I expect Amazon to begin reaping the benefits of those investments strongly starting in 2029.
总体而言,我对该公司的估值为每股325美元的合理价值。该股目前交易价格为239美元,所以我认为该公司被显著低估了。
Overall, I value the company at a fair value of $325 per share. The stock is trading at $239, so I believe the company is significantly undervalued.
就像我这周对 Amazon 和 Alphabet 所做的那样,上周对 Meta 和 Netflix 也是如此。
just as I did with Amazon and Alphabet this week, and last week with Meta and Netflix.
那么,来回答这个问题:我对 Amazon 的看法是什么?我打算怎么处理我的股份?首先,我想强调我的看法,即 Amazon 是现在可以买入的前十大股票之一。因此,我今天以高度的信念和高度的信心确认了这一点。
So, to answer the question: What is my opinion of Amazon? What am I going to do with my shares? First and foremost, I want to emphasize my belief that Amazon is one of the top 10 stocks you can buy right now.
Therefore, I confirmed that today with a high level of conviction and a high level of confidence.
至于我投资组合中 Amazon 股票的持仓,在看到公司目前的表现之后,我有兴趣加仓;这让我对其长期前景更加乐观,尤其是考虑到 Amazon Web Services(AWS)对 2027 年和 2028 年的预测。
As for my position in Amazon stocks within my portfolio, I am interested in adding more after what I have seen from the company here; This has made me more optimistic about its long-term prospects, especially given Amazon Web Services' (AWS) projections for 2027 and 2028.
因此,从现在到年底,我会寻找机会向我的投资组合中加仓更多 Amazon 股票。
So, I will be looking to take opportunities to add more Amazon shares to my portfolio between now and the end of the year.
如果我看到3000亿美元或更高的数字,我不会感到意外。
I wouldn't be surprised if I saw a figure at $300 billion or more.
观察点
这个频道对 $AMZN 的历次判断
Parkev Tatevosian, CFA 在这只股票上共 13 条判断,这里只列相邻的几条。