Netflix因转向直播体育而面临订阅用户风险；AI内容有望带来收益，但股价需跌至60出头/59美元才构成买入机会。
逐段跳播
接下来看Netflix，该股本周开盘报70美元。天哪。该股实际上正在确认一个新低，本周下跌超过4%，收于67美元。
Moving on to Netflix, the stock started the week at $70. Oh, my God. The stock is essentially confirming a new low , having fallen more than 4% this week to close at $67.
此前，这位联席CEO说了一些她不想听到的话。他表示，这家流媒体巨头增长的速度没有他希望的那样快。那么，这意味着什么？他们很可能不得不把充裕自由现金流中的更多资金投入到体育和直播活动中。
目前，该公司每年200亿美元预算中只有5%用于直播节目内容，但他指出，许多订阅来自这些活动，这有助于降低取消率。
This came after the co-CEO said something she didn't want to hear. He says the streaming giant isn't growing as fast as he'd like. So, what does that mean? They will likely have to invest more of that abundant free cash flow in sports and live events.
Currently, the company spends only 5% of its $ 20 billion annual budget on live programming content, but he noted that many subscriptions come from these events , which helps reduce the cancellation rate .
这彻底颠覆了Netflix的投资逻辑，因为他们现在与Apple、Google和Amazon等公司处于同一竞技场，争夺这些巨额合同。显然，他们必须从中盈利，而这可能会疏远一些现有客户，这些客户是为原创内容而订阅的，对体育或直播活动并不感兴趣。
This turns the investment hypothesis in Netflix on its head , as they are now in the same arena as companies like Apple, Google and Amazon to compete for these huge contracts. Obviously, they will have to make a profit from it, and this may alienate some current customers who subscribed for the original content and are not interested in sports or live events.
Netflix所处的局面相当复杂，我认为股价将受到转向“WWE”这一举措的影响，因为Netflix已成为该赛事在日本的独家播出平台。
It's a complicated situation Netflix finds itself in, and I think the stock price will be affected by the move to "WWE" as Netflix has become the exclusive home for this event in Japan.
但该股本周获得了Deutsche Bank的评级上调，该行将国际增长视为催化剂，此外还有来自人工智能的潜在收益。我并不完全确定Netflix将如何从人工智能中受益，尽管他们很可能会通过人工智能制作大量内容。
我说的不是劣质的AI内容。我说的是电影拍摄，你可以不必花大笔钱去拍摄次要镜头或特定镜头，比如在夜间特定时刻拍摄一艘船。现在，你可以模拟这些。过去我也能模拟这些，但现在你可以大规模、以极低成本做到。
因此，我预计会有更多利用人工智能的电影上映，我明确相信，从后续角度来看，这将使Netflix受益。
But the stock received an upgrade this week from Deutsche Bank, which sees international growth as a catalyst, in addition to potential gains from artificial intelligence. I'm not entirely sure how Netflix will benefit from artificial intelligence, although they will likely have a lot of content produced through it.
I'm not talking about poor AI content. I'm talking about movie screenings where you can , instead of spending a lot of money on shooting secondary shots or specific shots like a boat at a particular time of night.
Okay, now you can simulate that. I was able to simulate this in the past, but now you can do it on a large scale and at a very low cost. Therefore, I expect more cinematic releases that utilize artificial intelligence, and I clearly believe that this will benefit Netflix from a subsequent perspective .
Netflix，哇。上周我们还在想，它会继续下跌吗？这只股票的主流或平均趋势是向下的。现在，我喜欢Netflix的一点是，如果你放大图表并按周来看，你会发现它已经开始与长期整体趋势趋于一致。
而这要等到股价跌至60出头区间，甚至可能跌到59的水平才会发生。我认为那将触发第一个真正且明显的逢低买入机会。不过，在这些价位你也应该小心。应当把风险管理考虑进去。
Netflix, wow . We were wondering last week, will this continue to decline? The prevailing or average trend for this stock is downward. Now, what I like about Netflix is that if you zoom in on the graph and view it on a weekly basis, you'll find that you're already starting to converge with the long-term overall trend.
That won't happen until the stock drops to the lower 60s range, perhaps even down to the 59 level. I think that will trigger the first real and obvious opportunity to buy the dip.
However, you should be careful at those levels as well. Risk management should be taken into account.
观察点
这个频道对 $NFLX 的历次判断
The Investor Channel 在这只股票上共 6 条判断，这里只列相邻的几条。