$CRM

Bank of America double-upgraded CRM to 'buy' from 'poor performance' and raised its target from $160 to $285, saying AI concerns are exaggerated; the speaker calls this a good step that alleviates AI concerns and expects CRM to have a good day on the news.

BullishHe framed it in days
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Schwab NetworkBank of AmericaPublished Oct 12 · 2 passages

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Salesforce, Bank of America is trying to catch up here with regard to Salesforce. They have moved from a " poor performance" rating to a "buy" rating, essentially saying that much of the concern about AI taking over Salesforce's business is exaggerated.

They had a target price of $160. They've raised their target price, Nicole, to $285. So, some of that is an attempt to catch up, but the dual upgrade is a good step and essentially alleviates some of the concerns about AI stealing their customers.

Oh, you know, Salesforce is expected to have a good day based on this letter, because of what it contained and the message it conveyed , and the big upgrade, i.e., a double upgrade in rating level and a big increase in the target price, Nicole.

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2026-10-12BullishThis one
Salesforce, Bank of America is trying to catch up here with regard to Salesforce. They have moved from a " poor performance" rating to a "buy" rating, essentially saying that much of the concern about AI taking over Salesforce's business is exaggerated. They had a target price of $160. They've raised their target price, Nicole, to $285. So, some of that is an attempt to catch up, but the dual upgrade is a good step and essentially alleviates some of the concerns about AI stealing their customers.
2026-10-12Bullish
In fact, Salesforce is getting a double upgrade. Bank of America now says that artificial intelligence may deepen the reliance of institutions on major software platforms. As we know, Salesforce was not viewed as one of the winning companies in the same way as Adobe; rather, it was perhaps considered more to be harmed by artificial intelligence than to be an innovator in it.
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