NKE — All updates

NKE — 20 entries on this page, 2 of them a change of direction.

Filter this page
Schwab NetworkPublished 2026-10-01
“Options Corner: NKE Stumbles to 12-Year Lows as Earnings Loom”
$NKEBearish
NKE remains in a downtrend and weakens vs XLY; speaker expects continued weakness.

It seems that Nike cannot get out of its predicament. We usually look at short-term charts. This is a weekly chart covering 15 years. The reason for showing this is that you can see the price here in the mid-thirties; we haven't been at this level for a long time.

It has been a very bumpy road lately. Our downward trend also continues largely steadily .

Older record
Verified InvestingPublished 2026-10-01
“Yields Stall Triggering Market Jump, Bullish Bias Remains, Micron Earnings Moves And Top Trades”
$NKENo side taken
Potential Nike bounce at major multifactor support; earnings likely bad but expectations are rock bottom.

So, for instance, Nike, right? Nike is basically at multi-deade lows, at 52- week lows. It has been a horrendous performer. And so, what you see into quarter end is window undressing where institutional money managers sell if they were holding Nike, they dump Nike into quarter end because they don't want to show it to the clients that they were in it.

Older record
Financial EducationPublished 2026-09-30
“My Top Secret Stock Portfolio Revealed‼️(NEVER shown before)”
$NKEBullish
Nike is a strong buy at $35; margin recovery over 2-3 years will drive EPS growth despite modest revenue increases.

Nike, NKE, $35. I still have great faith in this stock. This is an absolutely devastated stock. In this case, the forward P is below 20.

And remember, I believe Nike's gross margin and net margin will bounce back incredibly in the next two to three years. And the impact this will have on the company's bottom line is incredible.

And so in my opinion, you will see earnings per share in the next two to three years. I could be wrong. But I think earnings per share will skyrocket.

What they said to watch for
Older record
Schwab NetworkPublished 2026-09-30
“Wednesday's Final Takeaways: PCE Cools, TSM Weighs Texas Investment”
$NKENo side taken
Nike earnings report significance lies in verifying if CEO reform plan stabilizes sales and improves margins, not just beating EPS/revenue estimates; North America and China are key pressure points.

We will get the results of Nike's profits. I mean, the company has been under tremendous pressure this year. Their shares have fallen by more than 44%, and are trading near their lowest levels in more than a decade.

Wall Street expects earnings per share of 44 cents and revenue of $11.7 billion. I think the report is less about whether they can surpass those numbers and more about whether Elliott Hill’s reform plan is starting to show in stabilizing sales and improving gross profit margins.

Older record
DividendologyPublished 2026-09-30
“Nike Stock Reports Earnings Tomorrow... Get Ready (Nike Stock Analysis)”
$NKEBearish
NKE fundamentals are deteriorating (revenue/margin/FCF decline); high dividend payout ratio is unsustainable; intrinsic value is falling.

Nike's stock is among the worst performers in the S&P 500 index over the past year, having fallen by about 50%. It has also declined by more than 44% since the beginning of the year, and bets are increasing that the stock will fall by as much as 6.3 %.

That's a large number of people who are actively betting against a stock with a market capitalization of $53 billion.

Older record
The Acquirers PodcastPublished 2026-09-30
“Why Own a Sports Team Stock? Jonathan Boyar on MSGS, Braves & 3 Other Value Picks”
$NKENo side taken
Nike's brand remains valuable despite recent failures; it is worth evaluating if the stock price drops sufficiently, though further decline and dividend reduction are possible.

One of the companies I follow is Nike, which was, you know, ... There is a well-documented conversation between Warren Buffett and Lou Simpson, who was one of the biggest fans of Nike, about how much he liked it and how great its business was.

I believe its stock price has fallen by about 80% from its peak , and it has lost a few weeks, hitting its lowest levels almost daily. So, it was like a car accident. I check on her from time to time to see where she is .

I don't know how she will recover from here, but I think that evaluating her at some point makes it interesting enough.

Verified InvestingPublished 2026-09-29
“Yields Fall On Oil Drop, Markets Remain Nervous Ahead Of Epic Economic Data...Here's The Trade”
$NKEBullish
NKE is oversold at technical support; despite potentially poor earnings, the setup indicates a possible bounce. Speaker is long.

And then Nike, I got to mention Nike here. Nike had a good day yesterday. Uh, today it's kind of just holding steady, but look at this descending trend line. Beautiful trend line.

And the reason why I highlight Nike is because not only is it at technical support, but they have earnings Thursday after the bell. And so this is going to be interesting. Does the technical support and how oversold the stock is, does it lower expectations enough where essentially the stock can can bounce on earnings?

Now, I don't think earnings are going to be spectacular. In fact, they might be downright nasty, but the stock is already showing us that it's downright nasty. And so, the question is, can they show a glimmer of light, a glimmer of hope?

If they can, the technicals are telling me it might be due for a bounce. We'll see. Again, I'm long, but we'll see. Again, will I be right? Will I be wrong? You know, I lay it on the line for you guys. Absolutely.

What they said to watch for
Older record
BenzingaPublished 2026-09-25
“PreMarket Playbook | September 25, 2026”
$NKEBearish
No reason to buy Nike; stock is down significantly to 52-week lows and lacks bullish technicals or sentiment.

what do I see that's trending today? Uh, Nike. Let's see. I mean, this is a stock that's got obliterated. How much is Nike down right now off its highs?

Nike has come down from 76 to a 52- week low of 3535. And yesterday's range was 35 to 3614. So, people still hate this stock up. So, I'm not going to look to get involved there.

Nike has been tonedeaf to its audience for more than a decade. Not surprised,

Older record
Schwab NetworkPublished 2026-09-25
“Friday's First Moves: AMD Price Target Hike, TWLO & NKE Downgrades”Bank of America
$NKEBearish
BofA downgrades NKE to underperform ($30 PT) citing negative sales through FY2027 and no recovery until FY2028; speaker sees eventual transformation but patience is running out.

Let's talk about Nike. I conducted my own poll on the subway today. Nike shoes were more popular than other sports shoes. I looked for OnCloud, Adidas and Puma shoes, and I like to conduct this survey on the subway to see what people are wearing, and Nike was the most present.

But let's talk about the stock. You might need to start your own "Nicole" survey when it comes to this sportswear manufacturer. Listen, Nike is receiving another rating downgrade now, and the stock is down more than 1%, around 1.5% currently.

The CompoundPublished 2026-09-25
“People Hate These 5 Stocks But They'll Be Wrong | TCAF 261”
$NKEBearish
Nike is unattractive/not a buy due to failed DTC strategy, loss of retail partners, over-reliance on Jordan brand, and declining consumer resonance.

I feel that "Nike" is the most prominent example of this. Nike has had a price-to-earnings ratio that is almost forever higher than the market, and this has hurt buy-and-hold investors a lot, because not only have profits declined for five consecutive years, but the ratio has also continued to fall.

Jazz Wealth ManagersPublished 2026-09-24
“Putting retirement costs into perspective. | The Closing Beat | 09/24/2026”
$NKEBearish
Nike lacks market excitement and interest; hard to be bullish on the stock.

Nike is asleep, isn't it? Many questions about this stock are of the type: " Should I add more?" Should I make a covered call option? Should I buy the stock and look to sell the call options?

I received many questions about this . She is asleep. Why would you want to bet that she will wake up? If you know something, that's great. Don't tell me, I'm not allowed to know.

But this is Nike's current situation. She is asleep. There is no excitement, no interest, no media coverage, and no social media-driven optimism or pessimism there. It is very , very difficult to look at Nike and get excited about it.

Dividend DataPublished 2026-09-24
“5 Dividend Stocks at 52 Week Lows. Here's My Take.”
$NKENo side taken
NKE faces value trap risk from falling earnings/FCF; potential bull case only if business transition restores prior growth levels.

Now I'll talk about stock number three, which is currently near its 52-week low. That is Nike, whose ticker symbol is NKE. And Nike's stock, one of the most iconic brands of all time, is doing very badly.

It has decreased by 75.9% in the last 5 years. It has fallen another 49.3% in the past year and is near its 52-week low.

Brian ShannonPublished 2026-09-22
“Brian Shannon on TraderTV Live 9/22/26”
$NKEBearish
NKE remains in a downtrend blocked by the 20-day MA; a bottom may form near $33 but no signal for sustained upside exists yet.

Now it's Nike. Last weekend or two weeks ago I was at my neighbor's 10- year-old kid's birthday party and this was the talk, people were just asking when Nike was going to turn around ?

So, what is your opinion when looking at a structure like this? Because clearly the trend is very good and there is no reason for short sellers to be afraid. What would be a credible trend change or some kind of bottom for you ?

Every time it has tried to break the 50- period barrier , it has failed miserably. We are so far from the 200- period moving average that all my hair will fall out by the time we get there.

So, what would you say to those who are looking for bottom? Or would you do anything at all with this stock?

Parkev Tatevosian, CFAPublished 2026-09-22
“Should Investors Buy Nike Stock Instead of Lululemon? | NKE Stock vs. LULU Stock”
$NKEBullish
Nike is a buying opportunity; despite operational headwinds and slight DCF overvaluation ($31 fair value vs $36 price), it is undervalued on forward P/E.

Nike and Lululemon are among the underperforming sportswear retailers, with their shares trading near 52- week lows. I wanted to know which of these two declining stocks represents a better buying opportunity at the moment .

Both Nike and Lululemon are facing similar headwinds that are hindering sales growth and even pushing them into decline. Overall, Nike is still a much larger company with sales of $46 billion over the past twelve months, while Lululemon comes right behind it.

Looking ahead, sales for both companies are likely to remain weak.

Older record
Parkev Tatevosian, CFAPublished 2026-09-21
“Nike Stock: Buy or Sell? | My Final Verdict | NKE Stock Deep Dive Part 5”
$NKEBullish
Buy NKE at current levels due to valuation support (forward P/E 16) and brand strength, though short-term sales pressure persists and DCF suggests slight overvaluation.

Nike's sales are declining, and the management team has made no attempt to sugarcoat the situation. They stated that it would take some time before things improved. In the last quarter that has been completed, sales in North America have started to improve, but sales in Greater China are experiencing a really rapid decline.

Older record
Verified InvestingPublished 2026-09-20
“A Day Trade, Swing Trade, and Long-Term Hold (SanDisk, Micron, Nike)”
$NKEBullish
Nike is a safe long-term buy due to extreme valuation lows and decade-old support, with upside potential of 20-50%.

And this graph, I love this graph. This is probably my favorite chart, and it's for Nike. Nike is recording extremely low levels, and let's find out how low they really were, guys.

In what year was the last time Nike was rated this low ? 2014, 12 years ago, about 12 and a half years ago. It's truly unbelievable. For me , upon closer examination of the weekly chart, if the price is anywhere within this range, I like it .

Isn't that so? Here you are entering a level of support that dates back a decade. Is that so? You can reasonably say so, ca n't you? Looking at the stock, let's say it has declined by what?

79% of its peak levels? You can reasonably buy it and keep it for a long period of time. And an upward movement of, as you know, 20 or 50%, right? Even a 50% return to the price it was 3 or 4 months ago is not entirely unreasonable.

In addition, the stock pays dividends, so holding it effectively gives you an extra 1% every quarter. Isn't that so? This is a safe center. True, whether you love Nike or hate it, Nike will still be around in 10 years.

That's right, and that's why I absolutely love this position as a long-term deal.

Older record
Parkev Tatevosian, CFAPublished 2026-09-20
“Unfortunate News for Nike Stock Investors! | NKE STock Deep Dive Part 4”
$NKEBearish
Nike's sales momentum is deteriorating and macro headwinds will cause 3-6 months of tough times, though management is adapting wisely.

In the most recent quarter , Nike announced a decline in sales compared to the same quarter last year. But if you look beneath the surface, the situation was actually much worse than it appeared .

This is because Nike stated that sales started strongly at the beginning of the quarter and then deteriorated later.

Older record
Parkev Tatevosian, CFAPublished 2026-09-19
“Huge News for Nike Stock Investors! | NKE Stock Deep Dive Part 3”
$NKEBearish
NKE's significant exposure to the struggling China market poses a major obstacle to its share price.

We have important news for Nike stock investors, as the management team has stated that they are taking decisive action in the supply chain to reduce costs, streamline operations, and adjust the size of the distribution network to match future demand.

In other words, demand doesn't seem strong, and we are adjusting our operations to meet this slower demand. Therefore, I believe that the Nike management team is adapting wisely to the macroeconomic environment they are facing.

Older record
Rich HabitsPublished 2026-09-18
“AI Safety Fears, Fed Rate Hikes, & Airbnb's $250M Housing Fund”
$NKEBullish
Gradually buying NKE due to brand recovery in running community and strategic board appointment of Alexandre Arnault; stock down 78% from high but fundamentals (cash flow >$9/share) support long-term bet.

Austin, I was speaking frankly about my gradual return to investing in Nike stock after a very long hiatus , because I think they've kind of moved past all those controversial announcements and other things.

I see a strong comeback for the Nike brand among runners and exercise enthusiasts . The Jordan brand has just announced the launch of its new range of gym equipment. Therefore , the "Jordan" brand collaborated with "Nike Strength" to launch a complete line of strength training equipment for home and commercial use.

See older →
All updates for other tickers
Follow $NKE30-day free trial
Start trial